Think of shaving cream.

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Now you're thinking, that's not shaving cream, that's sour cream.

If you think sour cream is shaving cream, then you must be a supermarket delivery substitute.

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So when you think of shaving cream and order shaving cream, you'll get shaving cream.

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St. James's Place representatives represent only St. James's Place Wealth Management PLC, which is

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This episode is brought to you in association with Shopify. When we started this podcast back in

2016, I knew the research would be intense, fact-checking

every detail, handling each case with care. That part I was prepared for. What I didn't expect was

just how much work would go into everything else, editing the episodes, building a brand,

keeping up with social media, even figuring out how to create

and sell merch. Suddenly, we were trying to be producers, designers, marketers and business owners

all at once. Looking back, I really wish we'd had something like Shopify to help us carry the load.

Shopify is the commerce platform trusted by millions of businesses around the world

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