THE KEYS TO MAKE $250k A YEAR SELLING ANY PRODUCT
Earn Your Leisure
iHeartPodcasts
4.8 • 7.8K Ratings
🗓️ 8 December 2025
⏱️ 16 minutes
🧾️ Download transcript
Summary
In this powerful clip from "EYL," David Shands sits down with Troy Millings to share his journey from working at the Cheesecake Factory to building a six-figure business selling T-shirts. David breaks down the essential mindset shifts and tactical strategies he used to turn his "off days" into $100 paydays, eventually quitting his job and scaling up his entrepreneurial dream.
You'll hear David’s advice on setting practical work goals (not just sales goals), transitioning out of your 9-to-5, and the importance of persistence—especially when facing rejection. He outlines his “life cycle of a good idea,” touching on excitement, evolution, engagement, and expansion, and how to carry momentum through each stage.
Troy challenges David on the fine line between persistence and annoyance in sales, sparking a real conversation about how to overcome the fear of selling and why most people are conditioned to say "no" first. Hear how David converted sales after the second or even third "no"—and how his coaching clients have unlocked new income just by increasing their daily sales asks.
Perfect for aspiring entrepreneurs and anyone ready to make their side hustle their main gig, this clip delivers actionable steps you can start using today. From building consistency to tracking your actual work instead of just the outcomes, David and Troy break down the real formulas behind hitting $250K a year selling any product.
Don't miss this inspiration-packed conversation!
**Key topics covered:**
- How to set daily work goals for reliable results
- Why persistence and overcoming “no” matters in sales
- The true process for transitioning out of your day job
- The “life cycle” stages of every business idea
- Breaking down sales fear and building resilience
- Why tracking your outreach matters more than tracking revenue
**Hashtags:**
#Entrepreneurship #SalesStrategy #SideHustle #SmallBusiness #Persistence #DavidShands #TroyMillings #BusinessMindset #BlackOutPodcast #SuccessTips #HowToSell #WorkSmart #DailyHabits
👇 Watch, learn, and start building your $250K journey today!
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Transcript
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| 0:00.0 | This is an IHeart podcast. |
| 0:02.5 | Guaranteed Human. |
| 0:05.2 | This episode is brought to you by PNC Bank. |
| 0:08.2 | A lot of people think podcasts about work are boring. |
| 0:11.2 | And sure, they definitely can be. |
| 0:13.5 | But understanding a professional's routine shows us how they achieve their success |
| 0:17.4 | little by little day after day. |
| 0:20.4 | It's like banking with PNC Bank. |
| 0:22.8 | It might seem boring to save plan and make calculated decisions with your bank, |
| 0:27.2 | but keeping your money boring is what helps you live on more happily fulfilled life. |
| 0:32.1 | PNC Bank, brilliantly boring since 1865. |
| 0:36.6 | Brilliantly boring since 1865 is a service mark of the PNC Financial Service Group, Inc. |
| 0:42.3 | PNC Bank, National Association member FDIC. |
| 0:47.3 | Even in my book, I wrote this part called $100 off days, where my goal is to build my business on my off days, just my off days. |
| 0:53.3 | Because I was working five days a week on my job, two days a week on my dream. |
| 0:57.0 | Every single day, my goal is to go out and sell four t-shirts. |
| 0:59.7 | I'm selling T-shirts for $25. |
| 1:01.3 | So I'm trying to sell four T-shirts. |
| 1:02.8 | I'm trying to make $100 on each off day. |
| 1:05.0 | So my boy is like, nah, you got to grind, man. |
| 1:07.0 | You got to work every single day I know myself I'm low-key lazy I work hard |
| 1:11.0 | because I'm kind of lazy I want to get to a point where I gotta do nothing work smart oh |
... |
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