The Importance of Ethics in Medical Aesthetics ft. SkinSpirit
Skincare Anarchy
Ekta et al.
4.2 • 2K Ratings
🗓️ 16 July 2025
⏱️ 35 minutes
🔗️ Recording | iTunes | RSS
🧾️ Download transcript
Summary
Join us for a behind-the-scenes look at one of the most trusted names in medical aesthetics. In this episode of Skin Anarchy, Dr. Ekta Yadav sits down with Lynn Heublein, co-founder and CEO of SkinSpirit, to explore how a background in engineering and tech led to the creation of a med spa empire grounded in ethics, education, and patient-first care.
Lynn shares how SkinSpirit grew from one Palo Alto location into the nation’s leading provider of Botox and fillers—not by chasing trends, but by holding true to rigorous standards of training and safety. Listeners will hear how her partnership with plastic surgeon Dr. M Dean Vistnes shaped SkinSpirit’s founding philosophy: lead with science, grow with integrity, and always do what’s right for the client.
This episode unpacks the hidden dangers of social media-fueled overtreatment and unqualified injectors, and how SkinSpirit’s “curated, not trendy” approach helps clients age with intention and confidence. Lynn also opens up about SkinSpirit’s partnership with Nordstrom—a move grounded in trust and aligned values, not marketing optics.
Whether you’re in the industry or simply navigating your own skincare journey, this conversation reveals what it truly means to combine clinical excellence with ethical care. Tune in for a powerful conversation on personalized aging, the importance of mentorship, and why doing less—when done right—can mean so much more.
To learn more about SkinSpirit, visit their website and social media
CHAPTERS
(0:00) Introduction to SkinSpirit
(1:00) Lynn's Background and Journey into Med Spa Industry
(3:31) The Birth of SkinSpirit: From Personal Experience to Entrepreneurship
(6:31) Technology Meets Aesthetics: Innovation in the Med Spa Industry
(10:03) Building Trust: SkinSpirit's Commitment to Safety and Client Care
(12:03) The Role of Customer Experience in SkinSpirit's Success
(16:52) Setting Expectations: Educating Clients and Managing Treatments
(20:57) SkinSpirit’s Approach to Staff Training and Professional Development
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Transcript
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| 0:00.0 | Hey guys, welcome back to skin anarchy. Today's episode is dedicated to aesthetics and learning all about the world of aesthetics and med spas and what it really means to be a business that is really leading the way when it comes to these procedures. |
| 0:18.5 | I think all of us have gotten Botox or filler or something, |
| 0:21.7 | you know, along the way where finding that person or that med spa is kind of a uphill challenge |
| 0:27.3 | sometimes. So the more we can learn about tried and true facilities and trying to true businesses, |
| 0:32.5 | the better our experiences as consumers is going to be. So without further ado, I'd love to |
| 0:36.7 | introduce you guys to Lynn Hublin, who is the CEO and co-founder of Skin Spirit. Welcome, Lynn. I'm so excited to host you and to learn all about Skin Spirit. Thank you very much. Yeah, let's get started. I would love to learn more about you, Lynn, and your background. And what made you go into the MedSpy industry and just tell us a little bit about what |
| 0:55.3 | you know really sparked her vision right spirit well i grew up i think you know it starts with |
| 1:02.0 | with kind of the household that i grew up in i grew up in an entrepreneurial home so that was |
| 1:07.5 | always something that was talked about a lot when I was a kid. And I think I just |
| 1:13.0 | always had a feeling that that was going to be my path in life, partly because I wasn't really |
| 1:19.2 | good at conforming to some of the systems that, you know, that we have out there working nine to five, |
| 1:24.8 | things like that. But I actually started my career in consumer products |
| 1:31.5 | marketing after studying engineering at Procter & Gamble. So I learned a lot about marketing. |
| 1:37.1 | I learned a lot about the consumer. And in that brand management function, you really learn |
| 1:42.2 | about a lot about how to run a business overall, |
| 1:45.5 | which was really amazing. And then I went to business school at Stanford and I came out and |
| 1:51.5 | I got into the tech sector. And I actually started a company with some engineers from Apple to do an |
| 2:00.1 | online gaming platform. We were a little bit too |
| 2:03.4 | early, but we were able to create some technology that was valuable, and we were able to sell |
| 2:09.8 | the company, you know, based on that technology. And after we sold the company, I was, you know, |
| 2:16.4 | I was just, I was without a job. I had made, you know, a little bit of money sold the company, I was, you know, I was just, I was without a job. |
| 2:18.4 | I had made, you know, a little bit of money selling the company. |
... |
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