What is up everyone? This is Alex Lieberman, co-founder and CEO of Morning Brew,

coming to you with another episode of The Founders Journal. My daily audio diary made public for the world

where I talk about the biggest wins, losses,

learnings, and lessons behind the scenes at Morning Brew. And today we are talking

about the concept of the idea funnel

and how to build an idea funnel within your business.

Let's hop into it.

So for those of you who have been listening

to the Founders Journal for a while,

but especially these last few weeks.

What you will have noticed is that I've tried to get more structured with these episodes, where

basically every episode is somewhere between 8 and 12 minutes,

and every episode follows this format of story

and then the lesson from that story.

I'd love to hear if you like that format,

if there's anything you'd like to see me do differently so

shoot me an email at Alex at morningbrew.com would love to get your feedback but for

today we're gonna go with the format so this morning I at 9 a.m. had my first meeting and the meeting is titled I believe

content open arrow close arrow sales And basically what this meeting is,

it's a weekly meeting between the content team

at Morning Brew and the sales team at Morning Brew.

And it happens every single Thursday.

...