The Great Reset: 'Broadcasting Britain Back Better'

Elis James and John Robins

BBC

Comedy

4.8 • 6K Ratings

🗓️ 2 February 2024

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

The launch of the brand new Elis James and John Robins podcast is days away, and as the finishing touches are being added attention turns to how the boys can maximise audience growth.

Elis and John are back BIGGER AND BETTER from 6th February, with red hot content now released on Tuesday AND Friday every week; returning with groundbreaking features, scintillating chat and anecdotal gold that'll blow your BBC Sounds sock off.

You'll also be able to relive the fun on 5 Live on Fridays afternoons from 1pm.

To get in touch, email [email protected]

Transcript

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0:00.0	Before you listen to this BBC podcast I want to tell you why I love podcasting.
0:04.6	Hi my name's Tommy Dixon and I make podcast for the BBC. I'm a big fan of stories
0:09.8	always loved a good book but when I started commuting for my first job, I discovered
0:14.0	podcasts. I was blown away about how a creative idea and the right mixture of sounds
0:18.6	could take you into a whole new world full of incredible stories. You know, the type that
0:22.4	make you go, wow. And that kind of inspired me to give it a go myself,
0:26.3	which to cut a long story short led to a BBC training scheme and a whole new career given other people that exact same feeling.
0:33.0	So if you want to hear amazing stories that make you go wow like I did, they're just a tap or a click
0:37.3	away on BBC Sounds, music radio podcasts.
0:44.4	The launch of the brand new Ellis Jains and John Robbins podcast is nearly days away.
0:54.8	And as the finishing touches are being added, attention turns to how the boys can maximize
0:59.2	their audience.
1:01.1	Item six on the agenda, audience growth, item seven, audience retention. How do we retain, how do we grow?
1:08.0	You excite to grow, you plateau to retain.
1:13.2	Yeah, and you do not become moribund.
1:15.6	Dave, what if?
1:17.2	What if?
1:18.2	Just checking it out there, Ellis and I become right-wing outspoken shock jocks. It will grow our audience. Yeah, that's... It will not retain our
1:29.8	audience. No, but it might grow it bigger. A lot of churn.
1:34.0	Well, we could have a whole new set of features.
1:36.0	You can't say anything these days.
1:38.0	Yeah, yeah, yeah.
	...

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