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Planet Money

The Good, the Bad, and the Uggly

Planet Money

NPR

Business, News

4.6 β€’ 29.8K Ratings

πŸ—“οΈ 15 September 2022

⏱️ 32 minutes

🧾️ Download transcript

Summary

Eddie Oygur is an Australian businessman who's sold sheepskin ugg boots for years. But one day, he was hit with a lawsuit for breaking American trademark law. On today's show β€” what's in the name ugg?

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Transcript

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0:00.0

This is Planet Money from NPR.

0:03.0

A while back, I found out about this kind of odd confrontation playing out in the courts

0:10.3

that I just could not resist digging into.

0:13.7

The case was focused on a particular kind of footwear that a lot of people seem to love

0:18.9

and a lot of other people love to hate on.

0:22.7

Eddie Oigher, the Australian businessman at the center of this legal case, he falls

0:27.3

somewhere between those two camps.

0:29.6

It's a sheepskin boot for God's sake.

0:32.5

They are ugly if you really look at them.

0:35.8

That's why they're called ugly.

0:37.4

That's right, this story is all about uggs, which if you haven't seen these boots, they're

0:42.3

usually about calf-high, sort of swayed on the outside, woolly on the inside.

0:47.4

And Eddie runs a leather goods business out of Sydney, Australia.

0:50.7

Been in the game for over 40 years.

0:53.3

In addition to leather jackets and earmuffs, Eddie makes his daily bread from selling what

0:57.8

he calls ug boots.

1:00.2

And I didn't understand this kind of key thing about these boots until Eddie explained

1:04.3

it to me.

1:05.3

Any footwear that's made from sheepskin and has fur on it, in Australia, it's called

1:11.0

ug.

1:12.0

This kind of blew my mind.

1:13.3

For Australians, ug is not just a particular brand of boot.

...

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