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Next Question with Katie Couric

The Future of Attention with Kara Swisher and Kevin Systrom

Next Question with Katie Couric

Katie Couric Media

News, Health, Society & Culture, Commentary, Documentary,, Health & Fitness

4.44.7K Ratings

🗓️ 16 November 2023

⏱️ 65 minutes

🧾️ Download transcript

Summary

Over the course of their careers, Katie Couric and Kara Swisher have weathered (and thrived amongst) massive sea changes in the news industry–from network TV to streaming; the rise of mobile viewing; Twitter as the global newsroom water cooler; and now AI, polarization, and a serious crisis of truth. This makes Kara the perfect plus one for a discussion with Instagram founder Kevin Systrom. Kevin was the architect of some of those sea changes Kara and Katie documented, and with his new venture Artifact, a “fully machine learning driven, personalized newsreader,” he’s aiming to remedy some of the problems facing news and information today.

Katie, Kara, and Kevin go back to Kevin’s roots at Instagram and draw out what made that app great–its ability to evoke delight; its sense of discovery and community-building. They also discuss how those features, combined with a leadership ethos of responsibility and proactivity makes Artifact something beyond the headline aggregators you might think of when you hear “newsreader.” Can conscientious design create an app that genuinely informs you? Could it even solve the problem of social media echo chambers? Kevin Systrom thinks so! 

So come along on a little trip to how we got here, where we’re headed, and what we can do to make sure that the content we see online is vetted and true. Because facts we can rely on are crucial to our entire world.


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Transcript

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0:00.0

In 2017, Libby Caswell was found dead in a motel room in Independence, Missouri.

0:05.7

We have a term called JDLR, which means just don't look right.

0:09.7

On season 2 of my podcast, What Happened to, I take a closer look at Libby

0:14.2

Coswell's life and death. Libby's case keeps me awake at night.

0:18.0

What happened to her is unknown. That's something that I need to know.

0:23.0

Listen to What Happ need to know. Listen to what happened to Libby Caswell on the I Heart Radio app, Apple Podcasts, or wherever you get your podcast.

0:30.0

Hello, I'm Chelsea Perretti.

0:32.0

Do you feel chronic existential dread, but love talking about

0:34.8

delicious snacks? Call me! My podcast is relaunching! Do you fear wild dangerous animals to the point where you're constantly

0:41.5

watching attack videos and reading articles about wild animal tax survivors or those who succumb to attack, call in.

0:48.0

We can also discuss reality shows and emergency room footage.

0:51.5

Listen to call Chelsea Perretti on Will Farrell's Big Money Players Network on the I Heart

0:55.8

Radio app, Apple Podcasts, or wherever you get your podcast.

0:59.1

My name is Payne, Lindsay.

1:01.2

Throughout my career, I've had the chance to travel all over the place,

1:04.5

investigating true crimes, researching the unexplained, and I've been able to meet some of the most

1:09.2

truly interesting people, and I've decided to sit down with them and pick their brains.

1:13.0

We're going to talk about life, death, unsolved crimes, the supernatural.

1:18.0

There's something here, truly something going on.

1:20.0

And honestly, just whatever the hell is on our mind.

1:23.0

Wait a minute.

1:24.0

We should be very happy.

...

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