The First Barbie
History Daily
History Daily
4.4 • 2.5K Ratings
🗓️ 9 March 2026
⏱️ 16 minutes
🧾️ Download transcript
Summary
March 9, 1959. An iconic toy makes its debut at the American International Toy Fair in New York.
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Transcript
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| 0:00.0 | It's June 1960 outside a private men's club in New York City. |
| 0:14.3 | Forty-year-old businesswoman Ruth Handler steps out of the club's grand doorway, |
| 0:18.9 | a look of puzzled irritation painted on her face. |
| 0:22.1 | She only arrived at this prestigious club a few moments ago, but she's already been shown the door. |
| 0:28.1 | Ruth has been invited here today to address some of Wall Street's most powerful brokers. |
| 0:32.8 | Her company, Motel, is about to go public, and she hopes to raise $3.5 million from wealthy investors. |
| 0:39.6 | But as a woman, she's just been told she's not allowed in the building's public spaces. |
| 0:44.5 | If she wants to speak to the businessman, she'll have to come in through the side entrance. |
| 0:49.3 | One of the club's stewards follows Ruth outside and guides her down a narrow alley. |
| 0:56.3 | She squeezes past foul-smelling trash cans, lifting her pastel pink skirt just enough to keep it out of the grime. The steward then |
| 1:02.5 | opens a side door. Ruth's high heels clatter against bare concrete as she follows him up a back |
| 1:08.4 | staircase and along a hallway. Paint is peeling off the walls, the lights flicker overhead. |
| 1:14.6 | At the end of the hall, the steward opens another door, |
| 1:17.5 | and Ruth suddenly finds herself in a warm, wood-paneled room filled with cigar smoke and low voices. |
| 1:23.3 | Men in dark suits lounge with brandy glasses in hand. |
| 1:27.1 | Ruth glances back and realizes she's just entered through a hidden door |
| 1:31.0 | the kind normally used only by serving staff. |
| 1:34.4 | Her mouth tightens with embarrassment. |
| 1:36.4 | Still, she can't allow herself to be rattled by the club's bad manners. |
| 1:40.4 | She sets her handbag on a table and then smooths her jacket. |
| 1:43.3 | Then she lifts her chin, flashes a dazzling smile, and does what she does best. |
| 1:48.6 | Selling. |
... |
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