About seven months ago, a group of A-list celebrities assembled at a crypto conference

in the Bahamas.

There was Star Quarterback Tom Brady, Supermodel Giselle Bunchin, two former world leaders,

Bill Clinton and Tony Blair, also Pop Singer Katy Perry.

But one of the biggest celebrities at the conference wasn't a household name.

He was an unassuming guy with frizzy hair wearing a rumpled t-shirt and shorts.

His name, Sam Bankman Fried.

Sam Bankman Fried is the founder of the cryptocurrency exchange FTX, which is based in the Bahamas.

And over the past few years, he'd made himself not just the face of his company, but the face

of crypto.

So Sam Bankman Fried was a superstar, but he was more than that.

In some ways, he was a pioneer.

He was a face of this emerging industry.

And he was their best hope too.

That's our colleague Greg Zuckerman.

He says that Bankman Fried came across as a crypto billionaire the world could get behind.

For people who were skeptical of this emerging industry, he was an effective ambassador.

And he talked a lot about using his wealth for good.

Here he is on a popular YouTube series.

The amount of good that you can do for the future of the world is really large and it's

way more than you can do to actually make yourself happy with any of that.

But last week, that vision of a crypto good guy evaporated.

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