The Faith That Led One Company to Give Away Half Its Profits
Our American Stories
iHeartPodcasts
4.6 • 817 Ratings
🗓️ 11 March 2026
⏱️ 20 minutes
🧾️ Download transcript
Summary
On this episode of Our American Stories, when Steve Trice started Jasco Products in 1975, he didn’t set out just to build a successful and profitable company. Guided by his Christian faith, he believed his business could be a way to serve others.
That belief eventually led Jasco to make an extraordinary commitment: giving away half of its profits to charitable causes around the world. Steve Trice shares how faith, generosity, and a higher calling shaped both his company and its culture.
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Transcript
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| 0:00.0 | This is an I-Heart podcast. |
| 0:02.6 | Guaranteed Human. |
| 0:14.0 | This is our American stories. |
| 0:17.0 | And up next, well, it's time for our Faith in Action series, where we tell you stories about how people of faith live it out in the public square. |
| 0:25.6 | Alex Cortez brings us today's story. |
| 0:28.6 | Steve Trice with his two sons lead JASCO Products, a nine-figure electrical products company. |
| 0:36.6 | We gave away all of JASCO products to a trust, |
| 0:43.3 | and we get nothing and can take nothing out of the trust. |
| 0:49.3 | The trust is required to give a minimum of 50% to charity. |
| 0:56.0 | We give away all available profits of the company. |
| 1:01.0 | It's 50% of our profits, but if you take 50% of profits and you add to it taxes and you add to what the company needs to grow on, |
| 1:11.6 | we give away all of the available profits, giving away 50%. |
| 1:16.6 | So JASCO Products has no human owners anymore. |
| 1:23.6 | My sons and I get a market salary and a market bonus. |
| 1:30.3 | And with a company this size, market salary and market bonus, I would offer who needs more than that. |
| 1:40.3 | You know, we don't need jet airplanes and we live well. |
| 1:45.0 | But as Christians, we all say that God owns it all, |
| 1:51.0 | that God owns my business. |
| 1:54.0 | If God owns my business, who owns the profit from the business? |
| 1:59.0 | Now, I deserve a salary. I deserve a bonus for, you know, whatever |
| 2:03.4 | the incentive program is for what I do for the company. But who owns the profit of the business? |
| 2:09.6 | If God owns the business, he owns the profit. And so they go to him. |
... |
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