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Hello and welcome to another essential football special. With the amount of news coming out of the football world this week, we're going to have to stop calling these specials soon.

But with the European Super League rearing its head again on Thursday morning, there's some big questions that need answering.

I'm Ron Walker and along with Sky Sports News's Carvee Solicol and Rob Dorset, as well as Sky Sports Pundit,

Jamie Carriger, will be filling in on everything that's brought this controversial plan back to the fore.

What chances it has of taking off and how English clubs are involved this time around.

Now everything kicked off with a press release and video from a sports marketing agency

called A-22. They're not very well known publicly, but they wield a lot of power. They were formed last

year to sponsor and help create the original Super League and have been pushing for European

reform ever since. Now they started surveying clubs across the continent last October, and now

they've published their findings. Here's CEO Burt Reichart's catchy launch video to explain their

plan. Last October, we began an open dialogue on the future of European club football. Since then,

we have spoken to nearly 50 European clubs

and other stakeholders. The vast majority of them share the assessment that the very foundation

of European football is under threat. It is time for change. European club football is at a

...