Hey guys, welcome back to the podcast this week. I'm pumped because Katrina DeMille is with me today.

And I know so many of you have followed her journey on the other side tribe boutique.

She is one of the top live selling boutiques in the country and a huge part of being active in the

boutique community, both on the retail side and the wholesale side.

I've run into Katrina so many times in person in the last year, and our conversations

have been so insightful. And I would say deeply personal on the sense that she is constantly

evolving. She is reinventing herself. She is seeking answers to deep questions, and she is

looking for ways to collaborate and create community over competition in her own community.

I'm pumped. I think you guys are going to love this episode for a number of reasons besides

our talk about the Jersey Shore. But get ready to meet my friend Katrina. I think you're

going to love it from the other side tribe. Let's talk about your business, strategy, and the

juicy details of what actually works, from mainstream fashion to fashion on Main Street and the entire ecosystem behind it.

How do we scale your company and do it with the balance and the happiness that we all seek?

Let's hear from those insiders, experts, and strategists that actually make it happen.

I'm your host, Ashley Alderson from the boutique hub, and I can't wait to chat.

Hey guys, welcome back to the podcast this week. I'm so pumped. We are going to have a huge

conversation today around live selling. So buckle your seatbelts, you guys. Katrina, I'm so

pumped that you're here. We have had the opportunity to run into each other a number of times

at market and you've been in the hub for quite some time.

So it's so nice to get to have this conversation with you today.

Yes. Thank you.

I'm so happy to be here with you guys.

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