If I'm going to charge you money, I have one lesson or one rule of thumb.

You better make more money than I'm charging you.

Or I'm not going to charge you.

This is entrepreneurs, the playbook.

What would you determine if a pitch deck has enough information?

Here's what I like in a pitch deck.

I love the pragmatic question.

It's good.

So remember the idea of sales, and it's very, very important that you do

because everything in life, we want to share a vision,

we want to connect to people.

So number one, the pitch deck is meant to do only one thing, stimulate interest.

A pitch deck is a document, it's meant to stimulate interest.

Once I stimulate interest, I can transition interest

through other collateral material, documentation, or words, explanation, proof, whatever you want to call it.

So an idea of a pitch deck is to stimulate interest.

So how do we stimulate interest?

People buy on emotion for logical reasons. So what

are some of the emotional things that we want? One, credibility. I always start off

with credibility. You know, I went to Berkeley. I did this 10 person, you know, whatever the things that I did, this is my team.

I get disappointed when I see a pitch deck and the team is last.

Ask any great investor, what are they investing in the people yeah why

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