The Dopamine Button: 3 Brain Hacks to Skyrocket Course Engagement & Sales with Marisa Murgatroyd
Badass Basic Bitch
Brianna Dunbar-DeMike
4.2 • 529 Ratings
🗓️ 23 October 2024
⏱️ 60 minutes
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| 0:00.0 | What's up, Badi Bees? |
| 0:11.4 | I'm Brianna, mom, wife, serial entrepreneur, and host of the badass basic bitch podcast. |
| 0:18.5 | Each week, I sit down with a seemingly ordinary woman who's doing extraordinary |
| 0:23.5 | things and I get to share her story with you. So let's go. Buckle up as we're going to get real |
| 0:30.3 | and dive into the shit nobody talks about. Welcome to the Batty B Club. As humans, we have a reward |
| 0:37.4 | center in our brain. |
| 0:38.4 | Yeah. |
| 0:38.8 | I call it the dopamine button. |
| 0:40.9 | And when that button is pressed, we feel like feelings of pleasure and joy. |
| 0:46.4 | Like we're moving forward. |
| 0:47.5 | We're making progress. |
| 0:48.9 | Just in general, there's a whole field called behavioral design. |
| 0:51.6 | And the principles of behavioral design is that we change |
| 0:54.8 | best when we're feeling good and not when we're feeling bad. |
| 1:10.2 | Welcome back to another episode of Badass Basic Bitch. |
| 1:13.4 | We are in person with Marisa Murgatroyd, who is an expert in creating transformational courses and programs. |
| 1:21.1 | She's responsible for over $50 million in sales and has helped over 15,000 students. |
| 1:29.2 | And today, we're going to hear about her journey and learn how we could possibly do the same. So thank you for being with us today. |
| 1:33.9 | So thank you for having me. It's super fun to be IRL in real life. It is. We both were like, |
| 1:40.0 | how do we do this? Do we hug? Do we shake hands? I'm just kidding. All of the above. |
| 1:45.0 | All of the above. So before we get started, why don't you tell us a little bit more about who you are |
| 1:50.2 | and what you do? Yeah, 100%. So I started my career in the world of documentary film and really |
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