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Barron's Streetwise

The Dongle Is Dead

Barron's Streetwise

Barron's

Business

4.71.6K Ratings

🗓️ 25 September 2021

⏱️ 18 minutes

🧾️ Download transcript

Summary

Power is shifting to TV makers. Vizio's plan to take on Roku and Amazon. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Mailchimp would like to talk to you about customers.

0:03.6

A customer is what happens when marketers fail to personalise their marketing,

0:07.8

grouping customers with very different behaviours into one tangled mess.

0:12.0

But with Mailchimp, marketers can use real-time behaviour data to personalise every email for every customer.

0:18.2

So get Mailchimp and turn your customers into customers.

0:22.4

Into it Mailchimp, the number one email marketing and automation brand.

0:26.8

Based on customer numbers for verification email, advertising at Mailchimp.com.

0:31.0

We've been working on a spotcast for over 70 years now.

0:35.2

I invest over hundreds of millions of dollars into the software.

0:38.8

And our monetisation effort really started only around September, October of 2019.

0:47.8

Welcome to the Baron Streetwise podcast, I'm Jack Howe.

0:51.8

And the voice you just heard, that's William Wang.

0:54.8

He's the founder and CEO of Visio, the TV setmaker.

1:00.2

So why is he talking about spending hundreds of millions of dollars on software?

1:05.2

And what's this about an operating system called Smartcast and a new push to monetise it?

1:10.8

In a moment, we'll hear about why the streaming dongle is dead.

1:15.8

You heard me.

1:17.0

And how once humble TV set manufacturers suddenly hold a surprisingly strong hand with advertisers.

1:24.6

Listening in as our audio producer, Jackson, hi, Jackson.

1:35.6

Hi, Jack.

1:36.6

Tell me about your TV set, how old of a set, how big, how much did you pay for it?

1:41.6

It's a Costco TCL set, 43 inches.

...

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