This is the Jocco debrief podcast episode 13 with Dave Burke and me Jocco Willink. We have a

Leadership consulting company. We work with leaders all the time in every industry and we help us solve their problems through leadership

and

Dave and I often have conversations as we debrief

scenarios that are unfolding inside the companies we work with we also have these conversations amongst the rest of the team at echelon front

But sometimes the lessons learned are things that

We all think it'd be good to share so we bring these debrief points here for you to listen to and hopefully you learn as we do so Dave

Let's debrief. What do you got?

We've got an alignment issue. Hmm big shocker. Yeah, it's kind of crazy because the last time we recorded

What we were talking about a lot in that last podcast that we recorded was about alignment

Alignment has been a subject that has come up so much lately and for me

Do you think that's because like when you when you're thinking about buying a

Jeep grand Cherokee you start seeing them everywhere. Yeah, and I know I've been going crazy talking about alignment

And now you're starting to see everywhere totally took a word out of my mouth. I was gonna say for me

It's not because it's some new concept but because as I as I start to as I listen and pay attention to the things

You're talking about and listen to the other guys and they team talk about how they're interacting. I notice the similarities there

And it's easy for me to see it and it has become much more noticeable the difference between

The principle that we teach and maybe what appears to be kind of a narrow problem

Go hey the issue here is that you can't solve this until you move up a little bit higher on this alignment ladder to get to a place

Where you can solve this particular problem and this one is

Is really similar and you said this we've said this before obviously we're sort of combining a couple different situations to create this scenario

But there's a company that we've been working with that

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