The Cutting Edge: Emerging Trends & New Products in Snowsports Gear
GEAR:30
BLISTER
4.9 • 844 Ratings
🗓️ 15 May 2026
⏱️ 69 minutes
🧾️ Download transcript
Summary
Jonathan talks to our patron saint of GEAR:30, Hoji; Jeff Colt (ZipFit); Shane Chappell (Burton); and Will Ritter (Spark R&D) to get their sense of the most interesting trends and product developments across the ski and snowboard world.
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TOPICS & TIMES:
Shoutout: New BLISTER+ Members (2:33)
Our Responses to the Previous Panel: Blister Podcast #404 (3:27)
ZipFit’s Jeff Colt (15:51)
Shane Chappell: Biggest Trends at Burton: Step On (20:06)
Burton, Nitro, and Union: Joining Forces (23:31)
Hoji on the Hoji Hole, etc. (29:57)
Will Ritter: Emerging Trends (33:00)
Emerging Trends from ZipFit (37:43)
Hoji & 90-Flex Ski Boots (40:43)
Snowboard Boot Design (46:21)
Spark’s Tech Toe Collab with ATK (50:29)
Audience Questions:
Booster Straps, Insoles, & Aftermarket Liners (53:24)
Boot Pivot Points (1:00:09)
Ski Technology Trends (1:03:27)
Burton’s ‘Family Tree’ Project (1:05:37)
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Transcript
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| 0:00.0 | Hey everybody, welcome back to Gear 30 on the Blister podcast network where we are very |
| 0:10.0 | proudly based out of Elevation Hotel in our hometown of Crested Butte, Colorado. |
| 0:16.6 | I'm Jonathan Ellsworth, the founder of Blister and you, as always, can check out everything |
| 0:22.4 | we're doing and reviewing over at blisterreview.com and on our YouTube channels, Blister Review |
| 0:29.9 | and Blister Studios. |
| 0:32.8 | Okay, today we are running another conversation that we recently had at our Blister Summit at Snowbird, |
| 0:39.3 | and our guests are Hoji, our patron Saint of Gear 30, Jeff Colt from Zipfit, Shane Chappell |
| 0:47.7 | from Burton, and Will Ritter from Spark R&D. And at the very beginning of this conversation, we make reference to the panel session that |
| 0:57.6 | took place at the summit just before this one. |
| 1:01.5 | And you should certainly listen to it if you haven't already. |
| 1:05.0 | We recently published it over on our Blister podcast. |
| 1:09.1 | It is episode number 404. And we will also leave a link to it |
| 1:14.2 | in the show notes of this episode. Okay, now before we get going here, two things. First, I am |
| 1:20.4 | recording this introduction while I am here in Washington, D.C., and very shortly I am about to head over to the Library of Congress with |
| 1:30.3 | Mike Rogie, where he will be giving his talk this evening. It has been a really good time in |
| 1:37.3 | D.C. so far, and I've had a number of great meetings with senators and representatives about |
| 1:44.0 | health care and what we've got going |
| 1:47.0 | with this whole Blister Plus thing. |
| 1:49.3 | So that has been very interesting. |
| 1:52.0 | We are going to see where it all goes. |
| 1:54.6 | But I think for those of us who mostly just see and hear the most incendiary and polarizing figures from either political party. |
| 2:05.8 | Well, it's been really great and refreshing to meet and speak with some very sharp, very high-energy |
... |
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