The Condensed October 2014 Issue
HBR IdeaCast
Harvard Business Review
4.3 • 1.9K Ratings
🗓️ 9 September 2014
⏱️ 25 minutes
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| 0:00.0 | Hey everyone it's Kurt we need your help with our annual survey this is your last chance to help us get to know you so we can make idea cast even better for you |
| 0:09.8 | it's easy just go to HBR.org |
| 0:13.0 | podcast survey. |
| 0:15.0 | Again, that's HBR.org. |
| 0:17.0 | And thanks for listening. Welcome to the H Idea Cast, I'm Sarah Green. I'm here once again with Amy Bernstein, |
| 0:38.4 | the editor of Harvard Business Review for what we like to think of as the condensed audio issue. |
| 0:44.0 | The issue in question is the brand new October 2014 issue. |
| 0:47.8 | Amy, thanks so much for talking with us today. |
| 0:49.6 | Pleasure to be here. |
| 0:51.0 | Normally, we start by just diving right into the features which are |
| 0:54.0 | you know the lengthy articles in the middle of the magazine but this month I |
| 0:57.4 | wanted to start by asking you about the Q&A we routinely have in the front |
| 1:01.2 | that we call defend your research. |
| 1:03.7 | It was a really surprising claim this month. |
| 1:06.4 | The claim is that people have an approach aversion in which they feel negative about anything |
| 1:11.5 | coming toward them even if it's a friendly person. |
| 1:14.8 | Explain to me what's going on there. |
| 1:16.7 | Yeah, I'm really glad you picked up on this. |
| 1:18.3 | I love to defend your research. |
| 1:20.4 | It's sort of our opportunity to push back in a big out loud way on some research |
| 1:26.3 | particularly social research which often can arouse skepticism. So in this one I have |
| 1:32.2 | to admit it took the editor Scott |
... |
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