4.6 • 32K Ratings
🗓️ 8 August 2013
⏱️ 57 minutes
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0:00.0 | This is Freakonomics Radio, I'm Stephen Dubner. |
0:03.2 | Let me ask you a question. |
0:05.4 | What do this Ford Motor Company and this Levi's Blue Gene and this this family moment |
0:11.5 | is brought to you by Walmart and this enterprise and this and this and this New York Times |
0:19.0 | and this SE Johnson isn't just a company, having common. |
0:23.8 | Yeah, there's some of the most popular and prestigious brands in the history of American |
0:28.8 | business but also each of them is a family business. |
0:33.3 | Isn't that amazing? |
0:34.6 | Isn't that fantastic? |
0:36.4 | About one third of the companies in the Fortune 500 are family controlled. |
0:40.7 | You know the story. |
0:43.6 | Some incredibly hard working person starts a business. |
0:47.4 | Maybe it's a bakery or a brewery. |
0:49.8 | It could be a car maker, a newspaper and against all odds, the business doesn't just |
0:55.3 | succeed. |
0:56.3 | It flourishes. |
0:59.6 | But someday the founder has to retire or die so who takes over then? |
1:06.1 | That's easy. |
1:07.1 | The founder's son or daughter, the sion of the family. |
1:11.7 | Sion. |
1:13.7 | Who better to protect and grow the family brand? |
1:18.7 | Make sense, doesn't it? |
... |
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