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Sounds True: Insights at the Edge

The Choice to Be an Artist at Work

Sounds True: Insights at the Edge

Tami Simon

Spirituality, Religion & Spirituality

4.6 • 1.9K Ratings

🗓️ 11 May 2021

⏱️ 69 minutes

🧾️ Download transcript

Summary

Ari Weinzweig is the cofounder of Zingerman’s Community of Businesses, which includes Zingerman’s Deli and more than a dozen other food-based businesses in Ann Arbor, Michigan. He has also published a series of books detailing his unique philosophies on leadership and transformation, titled A Lapsed Anarchist’s Approach. With Sounds True, Ari is a featured presenter in the Inner MBA program. In this episode, Tami Simon speaks with Ari about his decision to forgo the franchise model and run his businesses from the heart—not unlike making art or writing poetry. They discuss the “visioning” process that Zingerman’s uses to grow in positive ways while staying true to their organizational roots. Ari also shares his personal recipe for transforming the beliefs that drive our behavior, both in business and in life.

Transcript

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0:00.0

Welcome to Insights at the Edge, produced by SoundsTrue.

0:05.3

My name is Tammy Simon, I'm the founder of SoundsTrue, and I'd love to take a moment

0:09.9

to introduce you to the new SoundsTrue Foundation.

0:14.0

The SoundsTrue Foundation is dedicated to creating a wiser and kinder world by making

0:20.4

transformational education widely available.

0:24.8

We want everyone to have access to transformational tools such as mindfulness, emotional awareness,

0:33.7

and self-compassion, regardless of financial, social, or physical challenges.

0:40.0

The SoundsTrue Foundation is a non-profit dedicated to providing these transformational

0:45.7

tools to communities in need, including at-risk youth, prisoners, veterans, and those in

0:53.0

developing countries.

0:54.8

If you'd like to learn more or feel inspired to become a supporter, please visit SoundsTrueFoundation.org.

1:08.2

You're listening to Insights at the Edge.

1:10.0

Today, my guest is Ari Wineswag.

1:13.0

Ari Wineswag, along with Paul Saginaw, is the founder of Zingerman's Community of

1:19.4

Businesses, based in Ann Arbor, Michigan.

1:23.2

If you or anyone you know has ever lived in Ann Arbor, or maybe you've just visited

1:29.8

Ann Arbor, and you had the chance to go to Zingerman's, then you'll know that their

1:35.7

food, their coffee beverages, their desserts, at this point are considered legendary.

1:44.3

Ari is also a writer and has published a series of books on the unique approach to business

1:51.9

and leadership and organizational culture and transformation that you could call the Zingerman's

1:58.8

way, but it's a lapsed Ann Arquists way.

2:03.9

Ari will also be a featured presenter in SoundsTrue's Inner MBA program that begins in September.

...

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