The Challenges of Podcasting #2089

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.6 • 1.4K Ratings

🗓️ 8 May 2022

⏱️ 6 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2089, Neil and Eric talk about the challenges of podcasting. The level of saturation in the podcast market has increased dramatically in the past five years, making it increasingly difficult to stand out and become popular. Tune in to learn about the biggest challenges facing podcasters, and the most effective methods for growing your audience. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: The Challenges of Podcasting. [00:50] Why it’s becoming more difficult to make your podcast popular. [01:23] Why it’s more difficult to drive conversion from a podcast than a website. [01:42] Some effective methods for growing your podcast. [02:27] Why podcasts are effective for brand promotion and high ROI strategies. [02:49] How podcasts help build community and decrease sales cycles. [03:11] A reminder of how long it takes to grow a podcast audience. [03:37] That’s it for today! Don’t forget to rate, review, and subscribe to this podcast! [03:41] Go to https://www.marketingschool.io to learn more! Links Mentioned in Today’s Episode: Edison Research Podcast Consumer Tracking Report Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. The NFT World is getting more competitive every day, and you don't want to get left behind! Learn how to grow your NFT project: www.youtube.com/c/LevelingUpOfficial Connect with Us: Neilpatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0	Welcome to Marketing School, the only podcast that provides daily top-level marketing tips
0:06.4	and strategies from entrepreneurs that practice what they preach and live what they teach.
0:11.8	Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric
0:16.8	Sue.
0:18.1	We got a special message from our sponsor.
0:22.8	If you want to rank higher on Google, you've got to look at your paid speed time.
0:27.3	The faster your website loads, the better off you are.
0:30.1	With Google's Corvital update, that makes it super, super important to optimize your
0:34.1	site for low time.
0:36.3	And one easy way to do it is use the host that Eric and I use, DreamHouse.
0:40.8	So just go to DreamHouse or Google it, find it, check it out, and it's a great way to
0:45.7	improve your low time.
0:47.7	Hey, it's Eric Sue, just a quick heads up.
0:50.8	We are looking to hire amazing talent at my ad agency, Single Rain.
0:55.7	So you can just go to SingleGrain.com slash careers, again, at SingleGrain.com slash
1:00.2	careers.
1:01.2	We're hiring up for roles in sales, in creative, in data, and in paid, in SEO, in conversion
1:09.4	rate optimization.
1:10.4	Again, just go to SingleGrain.com slash careers to learn more.
1:13.2	All right, guys, before we start, we got a special message from our sponsor.
1:19.0	If you want to rank higher on Google, you've got to look at your paid speed time.
1:23.5	The faster your website loads, the better off you are.
	...

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