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Rich Dad Radio Show: In-Your-Face Advice on Investing, Personal Finance, & Starting a Business

The CASHFLOW Quadrant Strategy to Get Rich

Rich Dad Radio Show: In-Your-Face Advice on Investing, Personal Finance, & Starting a Business

The Rich Dad Company

Business, Investing

4.14K Ratings

🗓️ 9 May 2026

⏱️ 22 minutes

🧾️ Download transcript

Summary

Most people completely misunderstand what Rich Dad's CASHFLOW Quadrant means.

 Most people think Rich Dad is telling them to pick a quadrant. Wrong.

Today Robert Kiyosaki shows you what the CASHFLOW Quadrantactually teaches.

And the strategy the rich use to be in multiple quadrants at the same time. And why staying in just one is costing YOU more than you think. 

Transcript

Click on a timestamp to play from that location

0:00.0

Rich Dad drew me the cash flow quadrant when I was a kid,

0:03.0

and most people completely misunderstand what it means.

0:07.0

Most people think I'm telling them to pick a quadrant.

0:11.0

I'm not.

0:12.0

Today I'm going to show you what it actually teaches.

0:15.0

The strategy the rich used to be in multiple quadrants at the same time,

0:20.0

and why staying in just one is costing

0:23.4

you more than you think.

0:27.4

This is the Rich Dad Radio Show, the good news and bad news about money.

0:33.3

Here's Robert Kiyosaki.

0:38.3

Welcome to the Rich Dad Radio Show, The Good and Bad About Money.

0:41.3

This is Robert Kiyosaki, and today is just you and me.

0:46.3

And we're talking about what the rich are teaching their kids about money.

0:51.3

The most people look at the cash flow quadrant and think they have to pick a side,

0:56.4

left or right, employee or entrepreneur, security or freedom. They treat it like a tournament.

1:03.6

You pick your team, you advance, or you go home. So they spend their lives waiting,

1:09.4

waiting until they save enough to quit, waiting until the kids are older, waiting until conditions are right, to finally cross over and start building real wealth. That waiting is exactly what keeps them broke. And here's what makes it worse. The smartest people I know never crossed over to the right side of

1:29.9

the quadrant. They built the right side while staying planted on the left. People get angry when I say

1:37.0

that. They say, Robert, that doesn't make any sense. But think about it. Most people treat the quadrant like a

1:43.9

wall. Two sides. Pick one. And the

1:47.0

moment you decide you can't afford to cross, you stop moving. That's the trap. And it was

1:53.5

built for you. I'm going to show you a different map today, not left or right, not either

...

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