The Cadillac LYRIQ: Malcolm Gladwell meets an Electric Icon – Part One

Revisionist History

Pushkin Industries

Society & Culture, History

4.8 • 61.5K Ratings

🗓️ 22 November 2022

⏱️ 10 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Not long ago, we got a call at Pushkin Headquarters from Cadillac. They knew that Malcolm takes cars very seriously… so they asked if he’d heard of the all-electric Cadillac LYRIQ and if he’d like to borrow one for a few days to put it to the test. Yes, yes he did. What resulted was a series of road tests, blindfolded experiments, and head-to-head comparisons. Part one of two.

This episode is sponsored by Cadillac.

See omnystudio.com/listener for privacy information.

Transcript

Click on a timestamp to play from that location

0:00.0	This episode is sponsored by Cadillac.
0:07.0	Do you have any guesses about what we're going to show you?
0:17.0	No.
0:18.0	No guesses.
0:19.0	No guesses.
0:20.0	The only thing I'm going to say in preparation is, well, I'm not even going to say anything.
0:25.0	I just want your reaction.
0:30.0	I want to know whether you want one of these.
0:33.0	I'm walking down the streets of a small town in upstate New York with a five-year-old boy who was all the typical five-year-old boys' enthusiasm for things with wheels.
0:42.0	He's wearing a blindfold.
0:44.0	We stop.
0:45.0	I turn him around to face the street.
0:47.0	In front of a shiny, elegant, sleek SUV.
0:53.0	What you're going to see is something that almost no one in America has seen.
1:00.0	This is brand new.
1:02.0	Okay.
1:03.0	Take my arm.
1:05.0	Lift off your blindfold.
1:10.0	Let me just say he was a little bit shy and a little overwhelmed.
1:14.0	He's blindfolded by some random guy whose friends with his parents.
1:18.0	He only looks up and there's a pause as he contemplates the apparition in front of his eyes.
1:24.0	What do you think?
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Pushkin Industries, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Pushkin Industries and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.