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The Broad Experience

The Broad Experience, episode 5: female entrepreneurship

The Broad Experience

The Broad Experience

Careers, Society & Culture, Business

5.0592 Ratings

🗓️ 6 July 2012

⏱️ 11 minutes

🧾️ Download transcript

Summary

In part one of a two part Broad Experience on women entrepreneurs, we try to unpick some of the current hype on female entrepreneurship. We also ask why it matters that so few women grow their companies.

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Transcript

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0:00.0

Welcome to the broad experience, the show about women, the workplace and success. I'm Ashley Milne Tite.

0:06.8

This week, we look at female entrepreneurship. I've been reading a lot of articles and tweets recently,

0:12.2

discussing the rising number of women entrepreneurs and applauding women's gung-ho attitude.

0:17.7

Some even liken it to a new type of feminism as women leave corporate America to run their own companies.

0:23.3

But some of the writing is so effusive it's awakened by inner cynic, never far from the surface.

0:29.9

Coming up in the first of a two-part broad experience, what's real about women's entrepreneurship and what's froth?

0:37.2

I think there is a lot of hype around entrepreneurship. It's good hype. Some of it's good hype.

0:41.7

It's getting people excited about becoming an entrepreneur and how to become an entrepreneur.

0:47.0

This episode of The Broad Experience is sponsored by SoundCloud. SoundCloud lets you create, record,

0:52.7

and share the sounds you create anywhere to friends, family and the world.

0:57.4

SoundCloud is the world's largest community of sound creators.

1:02.4

Here's what we know. Although the number of women-owned firms has gone up more than 50% in the last 15 years,

1:09.6

still only a third of businesses in the US are owned by

1:12.7

women. I'm based in New York where entrepreneurship fever is raging, including at many media outlets.

1:20.3

I spoke to journalists, Manus Somerodi, not because she covers this space, but because she's

1:24.5

ended up in it. For years she worked for the BBC as a producer

1:27.9

and reporter and then for Reuters. Now, like a lot of women with small children, she's trying to

1:32.8

forge a career that lets her do something she loves and spend time with her kids. She's just

1:37.6

published an e-book called Camera Ready that teaches anyone making video how to present well on camera.

1:43.3

Marketing the book and running a successful

1:45.4

Kickstarter campaign has plunged her into an entrepreneurial world bursting with zeal. And she's

1:51.4

finding that a little hard to get used to. We spoke on Skype. You know, when you come from working

...

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