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Marketing School - Digital Marketing and Online Marketing Tips

The Biggest Marketing Mistake Neil Made When He Started Off | Ep. #1263

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 15 January 2020

⏱️ 7 minutes

🧾️ Download transcript

Summary

In episode #1263, we share the biggest mistakes Neil made early in his career. Having a long-term perspective on success and doing the brand work yourself rather than handing it to someone else are two of the most significant lessons he has learned. Tune in to hear why you need to partner with people who have experience in the field before investing in anything. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: The Biggest Mistake Neil Made When He First Started.  [00:34] Neil’s age when he started his career and how long he has been at it.  [00:54] Paying other people to help with marketing and getting ripped off.  [01:19] Learning that it takes at least three years to do well.  [01:37] Do not keep changing businesses and constantly shift your focus. [01:50] Ensure that your business idea has a big TAM (total addressable market). [02:09] Cultivate a long-term perspective rather than focusing on the day-to-day.  [02:45] How Neil lost over $1 million by trying to start a hosting company.  [03:29] The need to partner with people who know the industry/field you are getting into.   [04:06] What went wrong when he tried to sell products in the education space.  [04:32] Build your brand yourself — don’t leave it up to someone else — and be all in.  [05:07] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information. Links Mentioned in Today’s Episode: Uber Airbnb Charlie Munger Harold & Kumar Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:  Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with your

0:14.3

instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue. And I'm Neil Patel.

0:56.0

And today we are going to talk about the biggest mistake that Neil made when he first started

1:00.0

off. So Neil, when you first start off, how long ago was this?

1:04.0

It was when I was 16, so 18 years ago.

1:07.0

Oh my God, 18 years ago. You are old man now.

1:10.0

So, just kidding, guys.

1:12.0

There's ages just a number guys.

...

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