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Marketing School - Digital Marketing and Online Marketing Tips

The Best Way to Monetize Your Site | Ep. #1026

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 23 May 2019

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1026, we discuss the best way to monetize your site. Tune in to hear our advice. We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Best Way to Monetize Your Site [00:40] The best way to monetize is to “sell the Tilapia”. [01:20] The majority of your traffic is not going to convert. [01:35] If you can make money from this large chunk (the tilapia), you’ll be in good shape. [03:00] Make the most by remarketing, pushing products, etc. on this group that won’t convert. [04:00] Often, we don’t think we have the time to do this, but you do. [04:15] Whether you are pushing affiliate links or plugins, it’s another way to make cash. [04:49] That’s it for today! [04:54] We are almost at capacity for our live event, so register while you still can: Check out Single Grain for more info. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Get ready for your daily dose of marketing strategies and tactics from

0:06.8

entrepreneurs with the guile and experience to help you find success in any

0:11.4

marketing capacity. You're listening to marketing school with

0:14.9

your instructors Neil Patel and Eric Sue.

0:18.7

All right guys before we start we got a special message from our sponsor.

0:27.0

If you want to rank higher on Google, you got to look at your page speed time.

0:31.5

The faster your website loads, the better off you are. With

0:34.4

Google's core vital update, that makes it super, super important to optimize your

0:38.5

site for low time. And one easy way to do it is use the host that Eric and I use dream

0:44.5

host so just go to dream host or Google it find it check it out and it's a great way

0:49.7

to improve your low time.

0:51.3

Welcome to another episode of Marketing School.

0:55.0

I'm Eric Sue.

0:56.0

And I'm Neil Patel.

0:57.0

And today we're going to talk about the best way to monetize your site.

1:01.0

So Neil, you gave an analogy before we started.

1:04.6

What is the analogy and who did it come from?

1:07.5

The best way to monetize your site

1:09.3

is to sell the tilapia.

1:11.0

This came from Perry Belcher from Digital Marketer and it's wise words. Think of it this way. We all have websites or you're working for someone who has a website you're in marketing. That website is making money either through lead generation, selling

1:25.6

products, selling services, it could be affiliate marketing, but it's typically one of

1:31.0

those channels

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