The Best Type of Content to Create During Rocky Times | Ep. #1366
Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
4.6 • 1.4K Ratings
🗓️ 28 April 2020
⏱️ 7 minutes
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| 0:00.0 | Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach. |
| 0:11.5 | Let's start leveling up your marketing knowledge with your |
| 0:14.2 | instructors Neil Patel and Eric Sue. |
| 0:17.0 | All right guys before we start we got a special message from our sponsor. |
| 0:24.0 | If you want to rank higher on Google, |
| 0:25.9 | you got to look at your paid speed time. |
| 0:28.5 | The faster your website loads, the better off you are. |
| 0:31.3 | With Google's core vital update, |
| 0:33.0 | that makes it super, super important |
| 0:34.8 | to optimize your site for low time. |
| 0:37.6 | And one easy way to do it is use the host |
| 0:40.0 | that Eric and I use, Dreamhost. |
| 0:42.0 | So just go to Dream Host or Google it. |
| 0:44.8 | Find it, check it out, and it's a great way |
| 0:47.0 | to improve your low time. |
| 0:50.5 | Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel and today |
| 0:56.4 | we're going to talk about the best type of content to create during Rocky time. |
| 1:00.2 | So again we're in the thick of it right now in this COVID-19. We hope everyone's staying safe. |
| 1:05.0 | So, you know, we'll go ahead and jump into this right now because typically what you would do when you're creating content, whether it's blog content, video content, you're on a normal cadence, you know, you're talking about the newest, at least for us, you know, Neil 9 on this podcast, new tools, new marking tactics, all this stuff, right? But, you know, when times like this happen, you have to kind of adjust the messaging that you have and think about |
| 1:24.6 | you know truly marketing is thinking about what are people's desires during this |
| 1:28.8 | time and a lot of people they want safety right a lot of people they want to be able to save their business and want to be able to keep the lights on. |
| 1:35.6 | So you have to think about how you might adjust your content strategy and I think one of the |
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