The Backyard Trend That's Replacing Pools in 2026
Dropping Bombs
Brad Lea
4.9 • 2.3K Ratings
🗓️ 21 June 2026
⏱️ 40 minutes
🧾️ Download transcript
Summary
This episode was sponsored by Cardiff
LightSpeed VT: https://www.lightspeedvt.com/
Dropping Bombs Podcast: https://www.droppingbombs.com/
Today's Dropping Bombs episode features Brian Fitzsimmons — a kid who dug a hole at 12, became the #1 koi importer in America, survived a fire that should have ended him, and now sells $300K fish to the likes of Jake Paul.
Brian reveals the mindset shift that took him from cleaning ponds to scaling a multimillion-dollar operation, why a single koi can go from $100 to $10,000 as it grows, and why the backyard swim pond is quietly making the swimming pool obsolete.
This is what it looks like when someone goes all in on the thing everyone else ignored — and gets filthy rich doing it.
🔗 Connect with Brian
Personal IG: https://www.instagram.com/brian._fitz
Fish Ponds IG: https://www.instagram.com/fitzfishponds
YouTube: https://www.youtube.com/@FitzFishPonds
✅ Additional Resources
Fitz's Fish Ponds Website: https://www.fitzfishponds.com
Fitz's Fish Ponds Linktree: https://linktr.ee/FitzFishPonds
Watch the full-length video version of any Dropping Bombs episode here on YouTube.
Brad Lea is a self-made entrepreneur who turned small-town grit into a multi-million-dollar empire. With over 25 years dominating sales and leadership, he's mentored thousands to outsmart, outwork, and out win their competition. His top-rated podcast, Dropping Bombs, brings raw, game-changing insights from the biggest names in business.
LightSpeed VT is Brad's brainchild—the world's leading interactive training platform. It's built to make your team sharper, faster, and more effective, without wasting time or money. Whether you're a startup or a Fortune 500, LightSpeed VT is how you scale success and dominate your industry. Curious? Check it out:
https://www.lightspeedvt.com/
Brad's also behind Closer School, the go-to program for mastering sales and closing deals like a pro. Want to 10x your income? This is where you start. His book, The Hard Way, lays out the brutal, honest lessons he learned building his empire—your blueprint to winning the game. Get it here: https://bradlea.com/product/the-hard-way/
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Transcript
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| 0:00.0 | Dude, you have like $10,000 fish. |
| 0:02.3 | One was sold for $1.8 million. A full-on swimmable pond that's clear and gorgeous. How do you make that in a backyard? Completely custom. We could build it however way you want. With the waterfall and the sounds. Everything. Lights at night. And you can swim in it and there's no harm to the fish. It just looks like something you see in like the wild just walking around. See, like that sounds way better than a damn pool. |
| 0:24.3 | We have a good customer. You can swim in it. There's no harm to the fish. It just looks like something you'd see in like the wild just walking around. |
| 0:21.7 | See, like that sounds way better than a damn pool. |
| 0:24.3 | We have a good customer in Puerto Rico. |
| 0:26.0 | We sold some fish to. |
| 0:27.1 | Jake Paul, nice entranceway, coy pond. |
| 0:29.2 | What was the hardest things that happened that you had to get past that entrepreneurs could benefit from? |
| 0:42.1 | What it is, Brad Lee, back again with another episode of drop bombs today in the studio folks as always i got a real treat for you brian fitzsimmons in the house what's happening brian |
| 0:48.3 | how much how you doing today brad man if i was any better i'd be you this dude if you guys don't know |
| 0:53.6 | who he is, |
| 0:54.2 | he is, I call him the coy guy, but basically fits fish ponds. He's got a ton of followers on all the |
| 1:00.8 | social media. And he's basically the number one guy in the world where if you like ponds and fish |
| 1:07.3 | and what are those called like pondscapes,ascapes just water gardens coy ponds but coy |
| 1:13.8 | specifically because i went on your website dude you have like 10,000 dollar fish yeah that's the low |
| 1:19.2 | it's the low price what's the what's the highest price coy ever in the history of the world |
| 1:23.1 | so one was sold like five years ago for 1.8 million dollars is that just somebody with crazy money that wanted it? Is that why they go that high? Two, two or three people fighting in an auction against it, which raised the price. But it's obviously just rich people wanting that fish. That's the only value it has because it's just a big ass carp mixed with a goldfish technically it's a colorful colorful carp yeah |
| 1:45.8 | but it was for a show so like there's dog shows there's also coy shows so when you get a few people that |
| 1:50.9 | really want to win this show and think that fish could do it they'll pay whatever they whatever they can |
| 1:56.2 | afford to to buy is it based on coloring color pattern body shape um and being at the right potential |
| 2:03.3 | during the time for the show if you threw some um i think they're called arapea or what do they |
| 2:09.6 | call arapima yeah if you if you throw arapima in with a bunch of coy what happens they would |
... |
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