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The Playbook With David Meltzer

The Art of Value-Driven Selling with Craig Goldberg

The Playbook With David Meltzer

David Meltzer, Entrepreneur.com

Business, Careers, Entrepreneurship

4.91.9K Ratings

🗓️ 17 January 2024

⏱️ 14 minutes

🧾️ Download transcript

Summary

In this episode, I sit down with Craig Goldberg, relaxation expert, technologist, and founder of inHarmony Interactive. We engage in an enlightening discussion about the critical aspect of sales: articulating quantitative value. Craig shares his journey, emphasizing the importance of quantifying the objective value of a product or service to exceed what you're asking for. This insightful conversation revolves around the power of Craig's innovative vibroacoustic technology and its positive impact on our lives. We explore the nuances of selling by focusing on the quantitative, not just the qualitative benefits, and the significance of getting more people to respond, fostering a community with open minds, hearts, and hands.

Transcript

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0:00.0

This is Entrepreneurs the Playbook, where each week I bring you some of the greatest athletes, celebrities, and entrepreneurs to talk about their personal and professional playbook to success.

0:12.0

Welcome to the playbook.

0:13.2

I'm David Melzer here at the Wynne Hotel in the hometown of Craig Goldberg.

0:18.2

He is the founder, the technologist, a certified fibro acoustic

0:23.2

trur therapy practitioner of in harmony.

0:27.6

And harmony is a word Craig.

0:29.0

I just have to tell you that has taken on

0:31.7

a different meaning in my life.

0:33.0

I've tried to talk about balance and then I evolved to kind of,

0:36.3

well, you know, there is no balance,

0:37.8

you gotta have a weighted balance,

0:39.6

but within the context of a weighted balance is living in harmony by aligning your mindset with

0:48.7

your heart set and your handset and the only thread the common denominator between the mindset, heart set and

0:54.4

handset is they all vibrate and it's a frequency and you know I'm addicted to

1:00.8

your company, I'm addicted to Craig Goldberg

1:03.0

I'm most addicted to the sound lounge which puts my mindset,

1:06.7

heart setting, hands set in alignment with a vibroacoustic which is sound and

1:11.7

vibration together for specific purpose at a specific frequency

1:15.8

intonation connotation all that allows me to raise my awareness to what I want to

1:21.6

do and so I want to thank you at first,

1:24.0

but I'm going to move somewhere weird because this is real woo-woo shit.

1:28.0

Right?

...

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