Welcome to the blog millionaire, where we break down the essential strategies of today's most successful bloggers

to take your blog to the next level with top-notch content, monumental traffic growth, and multiple revenue streams to go beyond your wildest goals.

So get ready to blog like a pro and make your traffic explode with your host whose blog gets more than one million visitors every single month, Brandon Galey.

My name's Brandon Galey and welcome to episode 181 of the blog millionaire.

A while back, Medium did an exhaustive study of how visitors

engaged with their blog post. The goal of the study was to find out what post length

captures the most attention on average. They measured post length by the number of minutes

it takes to read a post.

After sifting through the data, Medium found that a seven-minute post captured the most

reading time on average.

Most people read at a 250 word-per-minute clip.

This would mean a seven-minute post will have 1,750 words.

We know from multiple studies that there is a direct correlation between longer post-length

and higher Google rankings.

We also know from the medium study that there is an ideal cap on the number of words

per post being 1,750 words.

In a world of short attention spans, after reading 1,750 words for 7 minutes, most

visitors are going to tap out and hit the back button.

Does this mean that you should never go over 1,750 words in a post? The answer to this

is it depends. For exhaustive guides and pillar post, it usually takes between 3,000 and 5,000 words

to cover everything. The top 17 Google results for the phrase SEO guide have an average

word count of 4,226 words. Another big point to be made here is that most posts that are well

...