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The Jim Hill Media Podcast Network

The $7 Million 3D Gamble That Saved Opening Day at EPCOT (Ep. 564)

The Jim Hill Media Podcast Network

Jim Hill Media Podcast Network

Tv & Film, Places & Travel, Society & Culture

4.71.5K Ratings

🗓️ 29 December 2025

⏱️ 46 minutes

🧾️ Download transcript

Summary

Jim and Len kick off the final Disney Dish of the year with holiday crowds, sold-out Lightning Lane Premier Passes, and one last lap through Jollywood Nights before pivoting into surveys, listener questions, and some unexpectedly nerdy math. Along the way, they remember a beloved Imagineer, dig into why Disney asks the survey questions it does, and break down the best times to roll the dice on Guardians of the Galaxy: Cosmic Rewind if you are chasing that perfect song. Then Jim takes everyone deep into EPCOT history with the strange, expensive, and surprisingly high-stakes story of Magic Journeys, the 3D film that quietly kept opening day from turning into a full-blown disaster. NEWS • Lightning Lane Premier Pass prices hit record highs and still sell out across Walt Disney World during the holiday rush • Jollywood Nights sticks the landing in its later years and may now be Disney World’s most popular hard-ticket holiday event • A remembrance of legendary Imagineer Eddie Sato, including unrealized Mission Space concepts and behind-the-scenes stories • Animal Kingdom survey questions raise eyebrows about shaded seating and what Disney might really be testing FEATURE • How Kodak sponsorships, lost 3D filmmaking knowledge, and a $7 million budget led to Magic Journeys • Why Magic Journeys was one of the only EPCOT opening-day attractions that actually worked as planned • Murray Lerner, improvisation, and the near-panic inside Imagineering as the film fell behind schedule • The experimental reach-and-flinch moments that made Magic Journeys unforgettable and unrepeatable For this episode’s full show notes, click here. HOSTS • Jim Hill - IG: @JimHillMedia | X: @JimHillMedia | Website: JimHillMedia.com • Len Testa - IG: @len.testa | Website: TouringPlans.com FOLLOW • Facebook: JimHillMediaNews • Instagram: JimHillMedia • TikTok: JimHillMedia SUPPORT Support the show and access bonus episodes and additional content at Patreon.com/JimHillMedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - Strong Minded Agency SPONSOR This episode is sponsored by UnlockedMagic.com. Start planning your 2026 Disney and Universal vacations with exclusive ticket discounts, including savings of $50 or more per person on four-day Walt Disney World tickets. Tickets link directly to your My Disney Experience account, fast and easy. Visit UnlockedMagic.com to save big. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

Click on a timestamp to play from that location

0:00.0

Welcome back to another edition of the Disney Dish podcast with Jim Hill.

0:04.1

It's me, Lan Testa, and this is our show for the week of Schmer's Day, December 29th, 2025.

0:09.0

Happy New Year, everyone, on the show today.

0:11.6

News, surveys, and in listener questions, buckle up nerds, it's math with charts and graphs.

0:17.5

Then on our main segment, Jim gives us the history of Epcot's classic magic journeys

0:22.4

film. Let's get started by bringing in the man who says, a bag of snacks that is not resellable

0:26.9

contains exactly one serving by definition. It's Mr. Jim Hill. Jim, how's it going?

0:31.9

It is going well, then, but keying off of your notation there, I did a little research this morning.

0:38.8

It turns out the concept of snack sized actually dates back to 1902.

0:45.7

It was introduced with Barnum's Animal Crackers, you know, those little, that box.

0:51.3

Those little boxes?

0:52.5

There we go.

0:53.2

There we go.

0:54.0

That evidently, you know, and the notion was they were sold at the circus and the notion is this is just enough to keep a kid happy sitting in the grandstands, you know, the circus is over. Because you remember the little boxes had the little piece of string like a little carrying case on them they did they

1:10.9

you know so that's the whole notion you would buy it outside uh the big top go inside uh and then sit

1:19.0

there and and taunt the elephants by eating one it's like oh look you're going down jumbo you know

1:25.9

i didn't know that.

1:27.8

How about that?

1:28.4

We've learned something today, Jim.

1:29.6

But ourselves, each other, circus treats. All right. All right. That's your bit of pointless information for the day, folks. Okay, now, moving on. Moving on to more pointless information. Here we go. All right, Jim, let's do a quick shout out to our subscribers. Thanks to everyone who subscribes to the show over at patreon.com slash jim hellmedia, including Zach Harward, Eric Lancy, Michelle Murray, Chris Taylor, Ryan Williams, and Mark Desalon. Jim, these are the jungle navigation company engineers who've got a new method to ensure the shipments of live piranha don't get opened accidentally. Unfortunately, these new instructions were printed at the bottom of the crate holding the piranha,

2:03.6

but Ms. Murray, known to friends as Lefty, assures everyone that with the element of surprise

2:09.6

it's possible to dip your head very quickly in the tank and get the gist of the instructions

...

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