The 7,000 Ferraris Philosophy

The Robin Sharma Mastery Sessions

Robin Sharma

Education

4.8 • 886 Ratings

🗓️ 25 May 2017

⏱️ 5 minutes

🔗️ Recording | iTunes | RSS

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Summary

We live in a world, I call it the cult of superficiality, addicted to distraction, afflicted by interruption. So we take the trinity of our performance assets, our mental focus, our physical energy, and our willpower, those are the three primary assets of a world-class producer, and we diffuse them, we disperse them, around thousands of projects, lots of little things.

And yet I think of the 7,000 Ferrari philosophy. They are world class in terms of producing iconic automobiles, vehicles, but they don't want to appeal to everyone. They don't produce hundreds of thousands of vehicles. They want to do a few products, they want to bring out a few things, but do them really, really well.

That's really the craftsmen mindset. That's how craftsmen think: "Do few things, but do them really well."

Transcript

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0:00.0	Hi this is Robin Sharma, author of the leader who had no title, founder of the Titan Academy,
0:07.0	and I'm so pleased to welcome you to this mastery session because this mastery session is called
0:12.0	the 7,000 Ferraris. this mastery
0:13.7	is called the 7,000 Ferrari's philosophy.
0:15.6	Now you may have read my book, The Monk who sold his Ferrari.
0:19.5	Sometimes I speak about Ferraris because I don't have a Ferrari, but I love the way that Ferrari rolls.
0:27.0	And here's what I mean by that. A Ferrari is in many ways mobile art on four tires. A Ferrari in so many ways is a distillation of Enzo Ferrari's philosophy
0:40.7	on mastery. A Ferrari in so many ways is a reminder to you and me about what world
0:47.5	class stands for. And what I want to really dial into today is this. Did you know that every year
0:54.0	Ferrari only produces
0:56.0	7,000 Ferraris.
0:58.0	And the point of wisdom or the powerful idea
1:01.0	I want you to really think about
1:02.0	and deconstruct in your journal tonight
1:04.2	after this mastery session is why go really wide when you can be singularly deep?
1:11.7	I'm going to repeat that again, but a great company and a great performer goes
1:16.2	really really deep on one or two things and that's how you rise to iconic. We live in
1:21.8	a world I call it the cult of superficiality, addicted to distraction,
1:26.7	afflicted by interruption. So we take the Trinity of our
1:35.0	physical energy and our will power.
1:36.0	Those are the three primary assets of a world-class producer.
1:40.0	And we diffuse them, we disperse them around thousands of projects lots of little things and yet
	...

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