The 6 Ways to Get More Clients | Ep 244

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.9 • 4.4K Ratings

🗓️ 13 October 2020

⏱️ 16 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

Which way will you go for? Today, Alex (@AlexHormozi) talks about more ways you can start gaining more clients in your business, some pros and cons, and the importance of having more than one way. If something doesn't work on the first try or right away, is it the fault of the platform, or are we actually to blame?

Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.

Timestamps:

(1:32) - The 1st to 3rd ways of getting more clients are paid advertising, outbound, and referrals

(4:57) - The 4th to 6th ways are through affiliates, earned media, and owned media

(6:17) - You have to have one that is at a high volume done consistently. It sounds simple to do, but it’s not easy to do

(8:40) - Alex explains some pros and cons for certain ways, and focuses on paid vs. outbound

(12:31) - The key is to not stop the one you’re currently doing, systemize it, and keep on adding other ways of getting more clients on top of what you’re already doing

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Transcript

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0:00.0	Real quick guys, if you can think about how you found this podcast, somebody probably
0:03.8	tweeted it, told you about it, shared it on Instagram, or something like that.
0:07.5	The only way this grows is through word of mouth. And so I don't run ads, I don't do sponsorships,
0:12.2	I don't sell anything. My only ask is that you continue to pay it forward, do you ever show
0:16.2	you or however you found out about this podcast that you do the exact same thing. So if it was a review,
0:21.0	if it was a post, if you do that, it would mean the world to me and you'll throw some good comment
0:24.3	out there for another entrepreneur. Any of those six channels will get you more clients than you have,
0:28.3	but the key is to not stop the one you're doing, you just add this on top. Welcome to the game,
0:34.4	where we talk about how to get more customers, how to make more customers, how to keep them longer,
0:38.0	and the many failures and lessons we have learned along the way. I hope you enjoy and subscribe.
0:42.0	Good morning, everyone. Happy Sunday. Hope you guys are having a restful end of your weekend.
0:48.8	I am still continuing to edit the book on offers. Very excited about it.
0:55.6	Recently, I tweaked my back and so I was going to the car tractor and I was asking,
1:01.3	it's just normal business talk. I was like, hey, how is, how's business going? How are you getting clients?
1:07.5	I was like, have you tried advertising on Facebook? He said, I tried Facebook. Didn't work for me.
1:14.9	I just laughed because to myself, I wasn't going to try and sit there and lecture the guy or
1:21.1	anything, but it just became really apparent to me that we don't give things a chance so quickly.
1:29.8	What I wanted to do today was talk about six different sources for getting customers.
1:38.3	Ex-laws of us are like, man, there's just only paid advertising. As somebody who's grown,
1:42.5	a ton of businesses using paid advertising, obviously, when you get good at a certain type of acquisition,
1:48.8	you do a lot of it. But I think that there are other opportunities that we are getting into with Jim Launch,
1:56.2	and they're bearing fruit actually pretty quickly. But I think where the biggest misconception is,
	...

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