What's up guys? Welcome back to build. And today we're going to talk about what I've learned

hiring an executive team twice. So this is very top of mind for me because this is, I want to say the,

I don't know, second or third time in my career that I've hired a full executive team for my business. And the first time I did it, it was very nerve-wracking. It was like just trying to figure out what way it was up. Everyone would tell you what executives are supposed to look like and what they do and the difference in hiring them, but then doing it is another thing. And you really have like a 50-50 shot of it working out or not with the executive.

And I honestly think even with a lot of experience, it still kind of goes that way.

Because until somebody gets in there and you're working together, it's just really hard to know how it's going to work for a long period of time.

And I'm reminded of this because right now with Acquisition.com, my team knows that my focus, this quarter, has been expanding our leadership

capacity. You know, we surpassed and are well on our way to multiple nine figures in 2026,

and in terms of revenue, not value. And that has happened very quickly. And doing that, what I

recognize is like we have just not been able to keep up from a leadership capacity standpoint. So not only do I want to make sure that we can handle everything happening now,

but we can build the capacity for the runway where we want to go in 2026 to 2028. And so I've spent

all of my time on calls with recruiters, first selecting recruiters, then selecting, what do we do ourselves, then talking to candidates, flying candidates out. Like, I have just been completely externally facing. I have been doing way less content. I have been doing way less one-on-ones. I even told my team, listen, if you need a one-on-one, just ask for it. I don't even have time because I'm doing so many interviews on top of other things that I cannot get rid of as CEO of the company. And that is something I've never done before. But I just realized that this is our bottleneck and I wanted to go full force at it. So that being said, as I'm going through this process, one, it is so much easier than the first couple times I've done it. And two, there's just a lot more that I've realized. And I think especially in working with my team and educating them on what an executive does,

I've realized there's a lot of gaps in what people think an executive team looks like versus

what an executive team actually looks like. And if you're wondering, are you at the point

where you should hire an executive team in your business? I want to

describe that to you first, so you can kind of understand if this is something you're going to apply

now or apply later. I think that there's a moment for everybody when you're growing your company

where you realize that essentially the company is outgrown you. And it's not because it

outgrew your vision or it outcreated your hard work or your

ambition. It's you. It's like you're running everything. You might be running, you're making

decisions for media, people, operations, finance, IT, tech. And every decision that matters really comes

back to you. And when you're small, that works well because

there's not as many decisions. And if you make the wrong decision, it's easy to pivot when

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