The 3 Most Important Lines In Your Business | Ep 364

The Game with Alex Hormozi

Alex Hormozi

Entrepreneurship, Education, Business, How To

4.9 • 4.4K Ratings

🗓️ 18 January 2022

⏱️ 9 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

This is the golden ratio. Today, Alex (@AlexHormozi) talks about how the most successful framework involves only three important lines that will dramatically bring in more value and money to your company and the different combinations of these lines.

Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.

Timestamps:

(1:30) - Almost every business follows these three lines: “how much you sell it for”, “how much value does the person get”, and “how much it costs you”

(2:56) - Here are some everyday examples of the different combinations that exist based on the levels they have

(6:49) - This is the golden ratio: find a way to provide something excessively valuable, that costs you almost nothing to make, and creates customer surplus. The more you follow this ratio, the more viral your business will become

Follow Alex Hormozi’s Socials:

Transcript

Click on a timestamp to play from that location

0:00.0	Hey guys, love that you're listening to the podcast. If you ever want to have the video version
0:04.8	of this, which usually has more effects, more visuals, more graphs, you know, drawn out stuff,
0:09.2	sometimes it can help hit the brain centers in different ways. You can check on my YouTube channel.
0:13.3	It's absolutely free. Go check that out if that's what you are into. And if not, keep enjoying the show.
0:18.5	And how dramatically will impact how much money you make and ultimately the value of the company
0:22.9	that you ultimately built. Welcome to the game where we talk about how to get more customers,
0:28.3	how to make more progress and how to keep them longer. And the many failures and lessons we
0:31.8	have learned along the way. I hope you enjoy and subscribe. Welcome to Mosy Nation. In this video,
0:37.9	I'm going to be sharing with you the three most important lines that you need to draw in your
0:41.6	business that you probably are not. And I want to show you some different combinations of these
0:47.1	lines and how dramatically will impact how much money you make and ultimately the value of the
0:52.0	company that you ultimately built. So if you don't know my name is my name is Alex from Rosy out
0:56.9	in acquisition.com. We do about $85 million a year and I have nothing to sell you. This is a
1:01.7	runa sponsored episode. So if I'm less chipper than normal, that is why we think our sponsors as
1:08.6	always. And so these are the three lines that I think everyone needs to understand. All right.
1:13.6	So line number one right here. And I'm going to I'm going to make sure that you guess. So if you can,
1:19.4	guess right now, we did to these lines are going to represent. You have price, you have value,
1:25.5	and you have cost of goods. All right. So every line has every business has these three lines
1:31.2	within everything that they sell. You have how much you sell it for. You have how much value the
1:36.0	person gets and you have what it costs you. And what I want to show you is a mental framework and
1:41.3	the interplay between these things and how dramatically it can shift your business. So this
1:46.8	is this price or value. This actually, I mean, I remember to. This is the value line. This is what
	...

Please login to see the full transcript.

Previous episode | Next episode

Disclaimer: The podcast and artwork embedded on this page are from Alex Hormozi, and are the property of its owner and not affiliated with or endorsed by Tapesearch.

Generated transcripts are the property of Alex Hormozi and are distributed freely under the Fair Use doctrine. Transcripts generated by Tapesearch are not guaranteed to be accurate.