The 3 Lead Sources That Build a Deal Pipeline: Free, Outbound, Inbound
Wealthy Way
Ryan Pineda
4.9 • 2.2K Ratings
🗓️ 30 January 2026
⏱️ 12 minutes
🧾️ Download transcript
Summary
A practical framework for generating leads and minimizing risk: how to start with free networking and agent relationships, why outbound takes more work than people admit, and how inbound marketing scales... especially when you go nationwide and close deals virtually.
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About Ryan Pineda:
Ryan Pineda has been in the real estate industry since 2010 and has invested in over $100,000,000 of real estate. He has completed over 700 flips and wholesales, and he owns over 650 rental units. As an entrepreneur, he has founded seven different businesses that have generated 7-8 figures of revenue.
Ryan has amassed over 2 million followers on social media and has generated over 1 billion views online. Starting as a minor league baseball player making less than $2,000 a month, Ryan is now worth over $100 million. He shares his experiences in building wealth and believes that anyone can change their life with real estate investing.
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Transcript
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| 0:00.0 | What are the different marketing strategies that you like? |
| 0:03.3 | Well, it just depends on who you ask. |
| 0:05.3 | So there's a guy named Eric Klein, you know, he might say do cold calling. |
| 0:09.6 | He might say inbound is the worst. |
| 0:11.7 | You have you. |
| 0:12.4 | You do the opposite. |
| 0:13.5 | You do inbound leads, not outbound leads. |
| 0:17.1 | I mean, honestly, they all work. |
| 0:19.3 | Yeah. |
| 0:19.9 | What is harder to do, honestly, is PPC, in my opinion. |
| 0:25.5 | If you're doing PPC in expensive markets, it's extremely hard, and I don't recommend it if you're brand new. |
| 0:32.9 | Yeah. |
| 0:33.3 | Because the leads are literally like freaking $500 to $1,000 a lead. |
| 0:40.1 | Yeah. Yeah. So if you fumble one of those leads, it's very expensive. So you rather want to go |
| 0:46.9 | nationwide and get cheap leads or you want to try to minimize your risk when you're just starting off. |
| 0:57.9 | Yeah. So I, for the most part you're funny you're a name dropper yeah i love stirring the pot i love i don't ever talk about people because i |
| 1:03.5 | just don't care i know um but it's funny but i'll be i'll be you're a i'll be that guy yeah so |
| 1:09.4 | anyways i'm gonna get back to the value. |
| 1:11.1 | Yeah. |
| 1:11.4 | Okay. I always, I've taught this forever because it's just how it is. There's three ways to get leads. Okay. There's free. Yep. There's outbound and there's inbound. Okay. Okay. So free. I think free is decent if you're trying to buy rentals. I don't think you need to go spend money in marketing |
| 1:28.5 | if you're going to go buy rentals. |
| 1:30.4 | If you're going to go buy rentals. |
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