The 10x marketer vs the 1000x marketer, The 3 questions that make copywriting instantly work, and LTV, the number one metric marketers get wrong

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Careers, Business, Marketing

4.6 • 1.3K Ratings

🗓️ 18 September 2024

⏱️ 18 minutes

🔗️ Recording | iTunes | RSS

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Summary

In episode #2823, Eric Siu and Neil Patel discuss the differences between 10x and 1000x marketers, the implications of smartphone technology on privacy, the future of data collection in health monitoring, effective copywriting techniques, and the critical understanding of customer lifetime value (LTV) in marketing strategies. Don’t forget to help us grow by subscribing and liking on YouTube! Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT) TIME-STAMPED SHOW NOTES: (00:00) The 10x marketer vs the 1000x marketer (08:33) The 3 questions that make copywriting instantly work (15:09) LTV, the number one metric marketers get wrong (16:59) That’s it for today! Don’t forget to rate, review, and subscribe! Go to https://www.marketingschool.io to learn more! Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review. Connect with Us: Single Grain << Eric’s ad agency NP Digital << Neil’s ad agency X @neilpatel X @ericosiu

Transcript

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0:00.0	the 10X marketer versus the 1,000 X marketer.
0:03.0	So the reason I came up with this one was because,
0:05.3	you know, there's, there's, let's say you're working with the developer.
0:10.3	A 10X developer would be if you have the ideas you give it to the developer they just execute it flawlessly
0:15.0	That's a 10X developer right but a thousand X developer is someone that will also figure out what to build and then they'll just go out there and build it and I think we're going to see a lot more of those and it's I'm like okay well then what is a 10X marketer versus a thousand X marketer so 10X marketer you might have to tell them what to do
0:32.6	and they'll go execute it, but then they're going to be waiting for orders,
0:34.6	waiting for orders, right?
0:35.7	But 1,000X marketers going to be leveraging like cursor
0:38.7	or different workflows, agentic workflows.
0:40.5	They're going to be building out all this stuff.
0:42.2	And they're going to be coming back to you and say,
0:44.0	Neil, I solve this problem over here. Here's the results, I'm going to move on to this thing over here.
0:48.2	And they just keep going, keep going, keep going, and it's hard for you to even keep up with them right and that's what it
0:53.8	feels good it feels good to be pulled by a thousand X marketer whereas with the
0:57.8	10 X marketer you stuff to push them a little bit yeah and to me the 10X marketer is
1:01.7	more like a 0.5X marketer and they're just an order taker.
1:06.6	The person who's 1,000 X, they're better than you had a lot of things and they can go and figure
1:11.4	out things on their own and you learn from them and those
1:13.5	is ideal people to hire and you got to unblock those people no matter what you got to
1:16.6	give them resources if you can yeah you got to surround them with with stuff
1:20.4	otherwise they're going to leave yes when those people want to run you let them run
1:24.5	because typically they'll produce better results
	...

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