TBT: 7 Steps for Picking a Strong Real Estate Market

Passive Real Estate Investing

Real Estate Investing with Marco Santarelli, Investor and Entrepreneur.

Business:investing, Education, Entrepreneurship, How To, Investing, Business

4.8 • 953 Ratings

🗓️ 3 July 2025

⏱️ 26 minutes

🔗️ Recording | iTunes | RSS

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Summary

Click Here for the Show Notes The U.S. housing market continues to expand, with rising home prices and steady new construction driven by a strengthening economy. But while market growth is encouraging, a rental property only becomes a true asset when someone is willing and able to live in it—and pay you rent. Buying a home in a remote or undesirable location, no matter how affordable, won't deliver returns if you can’t find a tenant. Think of a house in the middle of a desert—it may be cheap, but it's not cash flowing. What you really want is a low-maintenance, income-generating property located near well-paid professionals. These tenants prioritize proximity to work, lifestyle amenities, and vibrant communities. In this episode, discover the 7 Steps for Picking a Strong Real Estate Market that delivers long-term value and reliable returns. -------------------------------- Throwback Thursday Episode (The episode originally took place in the year 2018) This episode is part of our Throwback Series and may include references to older content such as webclasses, events, promotions, or links that are no longer active or available. While the conversation and insights still hold value, please note that some information may be outdated. -------------------------------- If you missed our last episode, be sure to listen to Tax Strategies Your CPA Never Told You About (Real Estate Edition) Download your FREE copy of: The Ultimate Guide to Passive Real Estate Investing. See our available Turnkey Cash-Flow Rental Properties. Our team of Investment Counselors has much more inventory available than what you see on our website. Contact us today for more deals.

Transcript

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0:00.0	Welcome to passive real estate investing, the show where busy people like you learn how to build
0:05.7	substantial passive income while creating wealth for the long term. And now, here's your host, Marco
0:11.7	Santorelli. Hello, my friends. Welcome back to passive real estate investing, where we dive into
0:17.8	the world of real estate investing, among other related topics, to help you
0:21.2	with your real estate investing journey. Today, we're doing something a little different.
0:26.3	We're going to take a trip down memory lane and showcase an important episode from the past
0:31.0	on what we call our Throwback Thursday episode. Now, whether you've been with us since the beginning,
0:36.8	which goes back to 2015,
0:38.8	or you're tuning in for the first time, this episode is a must listen. We are revisiting one of our
0:45.5	more popular episodes from the past. And believe me, what we discussed back then, whether it's
0:51.0	six months ago or six years ago, is just as relevant today.
0:55.2	So sit back, relax, and let's rewind the clock for this great episode. Enjoy.
1:02.2	Let's talk about the seven steps for picking a strong real estate market. It's really a test.
1:07.4	These are seven elements. The first is choose a market that has a large and growing population.
1:14.9	Population centers have upwards and downwards momentum. So if a city is growing, it will likely
1:21.1	continue to grow. A city losing population has a hard time stopping that trend. As a population center grows, the growth fuels itself.
1:31.0	More people attract more people and the rate of growth can be dramatic.
1:35.6	Currently, populations are moving away from small towns and towards larger urban centers.
1:41.4	There is a highly educated entrepreneurial segment of the population that is moving
1:46.3	from urban centers to small towns and telecommuting, but in terms of total numbers of people,
1:53.1	the safe bet is that bigger cities will keep getting bigger. I like to break those down into three
1:59.6	tiers, tier one, two, and three. And this is just a
	...

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