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Rock Your Brand Podcast

TAS 343: Ask Scott Session #105 - Social Media Strategies - Patents - BSR and Product Selection

Rock Your Brand Podcast

Scott Voelker

Email List Building, Email Marketing, Online Marketing, Business, Digital Product Creation, Blogging, Start A Business, Marketing, Brand Building, Make Money Online, Passive Income, Entrepreneurship, Online Business

4.8 • 1.1K Ratings

🗓️ 7 April 2017

⏱️ 38 minutes

🧾️ Download transcript

Summary

Do you know your “WHY?” What drives you and keeps you going when business gets difficult? Have you taken the steps you need to keep that in front of you - like writing it out or printing an image of it and putting it next to your computer? You need to have this figured out so WHEN difficulty arises, you won’t be down for the count! On this episode of The Amazing Seller, Scott drives this point home and tackles questions from listeners like you. This is an informative episode that you've got to catch!

1K Fast Track Update

If you’ve been a part of the TAS tribe for very long, you’ve probably heard Scott talk about the 1K Fast Track. This group is great for followers who haven’t jumped in and started their business yet. If are looking for a supportive and encouraging environment that will push you to reach the goals you set, this is the group for you! On this episode of The Amazing Seller, Scott gives an update on the current group's progress and how you can sign up for the next one. You don’t want to miss it!

Can you use Social Media to promote your brand?

Maybe you’ve just started building your brand or you’ve been doing it for a while and you are ready to expand. Either way, you need to give serious thought to your social media engagement strategy. You cannot ignore this valuable tool to promote your brand and drive business! On this episode of The Amazing Seller, Scott walks through some helpful tips and how you can use this platform wisely. Make sure you have pen and paper ready for this episode!

Do you need a patent for your Amazon Product?

What steps do you need to take to protect your product from getting hijacked? This is a question that Scott gets regularly. You have a few options you can pursue. If you want to invest in a patent for each and every product you sell, that can get costly. You can also take Scott’s advice, which is to go into selling that product with the understanding that someone might try to hijack it. That’s a risk you have to be willing to take. Scott has more thoughts on this topic that you don’t want to miss!

Understanding Amazon’s BSR

Are you in the research phase and having a hard time understanding how to pick a product or category that will work for you? Does all the jargon have your head spinning? You’ve come to the right place! On this episode of The Amazing Seller, Scott breaks down BSR (Best Seller Ranking) and how you can navigate that ranking and use it to your advantage. If you are just starting out or if you've been at this for a while, you will find something to take away from this episode. Don’t miss it!

OUTLINE OF THIS EPISODE OF THE AMAZING SELLER

  • [0:03] Scott’s introduction to this episode of the podcast!
  • [1:00] WHY are you in this business?
  • [8:20] Scott gives a 1K Fast Track update.
  • [10:30] Question #1: Have you used Social Media as a major sales funnel for a product?
  • [23:10] Question #2: Once I’ve made modifications to a product, do I need to get a patent?
  • [28:50] Question #3: What is the deal with BSR? How do I navigate this?

RESOURCES MENTIONED IN THIS EPISODE

  • Ask Scott a question - HERE
  • Send Scott a note in the mail - HERE
    • The Amazing Seller P.O. Box 995 Fruitland Park, FL 34731
  • Make sure to check out TAS episode 339 - HERE
  • Make sure to check out TAS episode 312 - HERE
  • Make sure to check out TAS episode 189 - HERE
  • Catch Scott’s case study

Transcript

Click on a timestamp to play from that location

0:00.0

Well hey hey what's up everyone welcome back to another episode of the amazing

0:06.4

seller podcast this is episode number 343 in session

0:10.8

105 of Ask Scott.

0:12.8

This is where I answer your questions here on the podcast and I do it every single

0:17.6

Friday and I am pumped to be here today because I've got a lot to share with you and I also want to answer some of those

0:25.0

questions. Now let me just remind you if you want to ask your own question and have me listen to

0:29.7

it and then possibly err on an upcoming ask got session

0:32.9

just head over to the amazing cellar.com

0:35.1

forward slash ask and you can do that leave a brief

0:38.2

voicemail

0:39.3

just include your first name

0:40.9

maybe where you're tuning in from, and then your question.

0:44.3

And I'll do my best to air it on an upcoming show.

0:47.2

I love doing this, guys.

0:48.4

I look forward to this every single week, and I am totally pumped today.

0:52.2

There's a lot of things I want to share with you.

0:54.2

The one thing I wanted to start off with here,

0:57.1

and I've talked about this and you're going to hear me talk about this

0:59.8

in the future and I'm just going to really

1:02.0

keep hounding you on this and that is why?

1:06.4

Why are you busting your butt to do this?

1:09.4

Hopefully you're busting your butt if you really want this and if you have a strong enough why you will bust your butt and I mean you know it doesn't mean that you have to work like extra extra hard you got to work smart with your time and you got to figure out how to you know figure out the time that you can spend and all

...

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