On today's Animal Spirits Talk Your Book, Ben and I sat down with Chris Chuba, founder and CEO of Helios Quantitative Research.

Helios partners with financial advisors to create a unique and compelling asset management experience for their clients.

Please enjoy our conversation with Chris Schuba.

Welcome to Animal Spirits, a show about markets, life, and investing.

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We're sitting here with Chris Schuba, CEO and founder of Helios.

Chris, thank you so much for coming on today. That's awesome to be here.

All right, first things first. Who is Helios? When did you get started and what do you do?

I always like to joke that were the world's most accidental company.

So the short version of a very long story is I had spent my career mostly in the institutional space.

So I met an advisor back in my days when I was at

Columbia Threadneel. Well, back then it was Columbia Management, but now it's called Columbia Threadneel and I was on their

quant desk and he came to me and said, well, how do you take all these institutional approaches, these algorithms, and make retail versions of them so that we can have more of a competitive advantage?

And that was in 2010 where fee compression was just starting to come around. So by then it really wasn't possible, but by 2013 it was,

so I left Columbia, went to work at the advisory space, and I was going to have a great life, man. I was just going to

manage a couple of billion in assets and just live the dream.

And then other advisors started hearing what we were doing and wanted to plug in. So by 2016, it made sense to open up Helios. Back then, it didn't really have have a name but in our industry now we tend to think of

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