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Marketing School - Digital Marketing and Online Marketing Tips

Tactics Will Only Get You So Far | Ep. #1565

Marketing School - Digital Marketing and Online Marketing Tips

Eric Siu and Neil Patel

Business, Marketing, Careers

4.61.4K Ratings

🗓️ 18 November 2020

⏱️ 6 minutes

🧾️ Download transcript

Summary

In episode #1565, Neil and Eric talk about tactics and why they can only take your business so far. Although we often hear about different tactics to implement, in order to grow your company, strategy and disruption are the important, high-level requirements that will help your business succeed. Tune in today to hear more. TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: How Tactics Will Only Get You So Far. [00:33] Strategies versus tactics: The differences between the two. [01:08] Without a strategy to back it up, tactics will always fall short. [01:14] Businesses are built off of strategies and concepts, not tactics. [02:35] The strategy that Neil used to beat his competition when he created Ubersuggest. [02:51] Tesla’s business strategies and why they are so effective. [04:20] Disruption is the key to winning in your business. [04:50] Learn about strategy first, before you get to the granular tactics.  [04:53] That’s it for today! [04:53] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!   Links Mentioned in Today’s Episode:   Tesla Elon Musk on Twitter The Art of Strategy   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Learn more about your ad choices. Visit megaphone.fm/adchoices See omnystudio.com/listener for privacy information.

Transcript

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0:00.0

Welcome to Marketing School, the only podcast that provides daily top-level marketing tips and strategies from entrepreneurs that practice what they preach and live what they teach.

0:11.5

Let's start leveling up your marketing knowledge with

0:14.0

your instructors Neil Patel and Eric Sue.

0:19.2

All right guys before we start we got a special message from our sponsor.

0:24.0

If you want to rank higher on Google,

0:25.9

you got to look at your paid speed time.

0:28.5

The faster your website loads, the better off you are.

0:31.3

With Google's core vital update,

0:33.0

that makes it super, super important

0:34.8

to optimize your site for low time.

0:37.6

And one easy way to do it is use the host

0:40.0

that Eric and I use, Dreamhost.

0:42.0

So just go to Dream Host or Google it.

0:44.8

Find it, check it out, and it's a great way

0:47.0

to improve your low time.

0:50.4

Welcome to another episode of Marketing School. I'm Eric Sue and I'm Neil Patel. And today we're going to talk about how tactics will only get you so far.

1:00.0

So let's explain kind of the difference between strategies and tactics.

1:04.5

So you know my definition here is strategy is kind of the overarching, you know, that's the goal,

1:10.6

right? We're trying to reach this goal. The tactics, these are the things, the little

1:14.7

things that you're going to do to get there. So it could be, you know, we're going to try this link building

1:18.9

tactic over here and then we're going to try this outreach tactic over here. So oftentimes on this podcast, you hear Neil and I talking about tactics.

1:25.4

But what we want to caution you today at least

...

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