It’s become a cliché to say that great ideas come in the shower. But the fact is – they do! And there is actually a psychological explanation for why that is. We begin this episode with a look at the reason for this common experience. http://mentalfloss.com/article/52586/why-do-our-best-ideas-come-us-shower What’s the difference between pleasure and happiness? It’s an important distinction because the more pleasure you seek, the less happy you become. That’s the contention of Dr Robert Lustig, author of The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains (https://amzn.to/2yp2xMf). Dr. Lustig sees some troubling developments in our quest for pleasure and I think you’ll be interested in what he has to say. When you make a salad and you rinse the lettuce and carrots and tomatoes under the faucet for a few seconds. Does that really get rid of the pesticides and bacteria? We explore that very important question and you really need to hear the answer. http://www.menshealth.com/how-to-wash-produce Nobody likes to fail – but maybe we should all rethink that. Failure turns out to have a silver lining – and not just in the way that “Every cloud has a silver lining.” Chris Gethard is a pretty successful stand-up comedian who has written a book about failure called Lose Well (https://amzn.to/2CpJcgz). Although Chris has had some clearly successful moments (his own HBO special and his own sitcom on Comedy Central for example) he has also had some colossal failures. He joins me to discuss why failure is inevitable and really something to be celebrated on your journey to success. PLEASE SUPPORT OUR SPONSORS! Athletic Greens is doubling down on supporting your immune system during the winter months. Visit https://athleticgreens.com/SOMETHING and get a FREE 1 year supply of Vitamin D AND 5 free travel packs with your first purchase! Download Best Fiends FREE today on the Apple App Store or Google Play. https://bestfiends.com Let NetSuite show you how they'll benefit your business with a FREE Product Tour at https://netsuite.com/SYSK https://www.geico.com Bundle your policies and save! It's Geico easy! Learn more about your ad choices. Visit megaphone.fm/adchoices