SYSK Choice: How Music Effects You & Understanding “New Power”

Something You Should Know

Mike Carruthers | OmniCastMedia

Education, Social Sciences, Science, Self-improvement, Health & Fitness

4.5 • 4.3K Ratings

🗓️ 3 October 2020

⏱️ 41 minutes

🔗️ Recording | iTunes | RSS

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Summary

No one enjoys getting a shot at the doctor’s office. But there is something you can do to ease the pain. We begin this episode with a little strategy that can cut the pain in half. But you have to do it just right. https://www.newscientist.com/article/dn27514-hold-your-breath-to-dampen-the-pain-of-an-injection/ Music plays an important role in our lives – but why? We don’t need it to survive yet every culture on the planet has music of some sort. John Powell, author of the books Why You Love Music (https://amzn.to/2IC5PTG) and How Music Works (https://amzn.to/2kcOYrP) joins me to examine the fascinating role music plays in our lives and why we like the music we like. Buying something that is biodegradable or has biodegradable packaging sound like a good thing. However, things don’t really biodegrade in a landfill like you think they would. Listen as we explore that topic. http://www.sustainablebabysteps.com/biodegradable-waste.html Have you heard of the “New Power”? It is the power of connecting communities. Uber does it. Airbnb does it. Facebook does it. Their power comes not from owning something but from connecting people to something. Henry Timms has explores this in his book, New Power: How Power in Our Hyperconnected World – and How to Make it Work For You (https://amzn.to/2IzIDB7). He joins me to explain how it works and how you can put it to work for you and your organization. Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript

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0:00.0	Whether it's a balmy day on the beach or a vibrant night in the city,
0:06.1	elevate your indulgence with the new Magnum Sun lover,
0:10.4	with thick white chocolate and the velvety coconut ice cream for the day,
0:16.0	and the new Magnum Star Chaser, with cracking chocolate and popcorn flavor for the night.
0:25.8	Pleasure is always on Magnum.
0:28.7	True to Pleasure.
0:31.6	Today on Something You Should Know, the next time you or your kid get a shot from the doctor,
0:37.5	there's something you can do to make it hurt a lot less.
0:40.9	Then the fascinating ways music affects you and why you like the music you like.
0:46.4	We have a particular affinity, or most of you have been to a particular affinity for the music
0:51.2	that we heard in our late teens in the early 20s. And if you ask somebody to give you all the
0:55.8	candy favorite tunes about half of them will be chosen from that period of their life.
1:00.6	Plus if you think you're helping save the planet by buying biodegradable products,
1:05.8	think again, and understanding the power of creating community in our hyper-connected world,
1:12.3	and how to use it to your advantage.
1:14.6	I mean that's why you'll see some of these kids on YouTube having audiences much,
1:18.8	much bigger than some of the traditional media, because they've worked out this new set of skills
1:23.3	around building a community or engaging with the crowd.
1:26.0	All this today on Something You Should Know.
1:31.3	Whether it's a balmy day on the beach,
1:35.1	or a vibrant night in the city, elevate your indulgence with the new Magnum Sunlava,
1:42.8	with thick white chocolate and velvety coconut ice cream for the day,
	...

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