Welcome to Marketing School, the only podcast that provides daily top level marketing tips

and strategies from entrepreneurs that practice what they preach and live what they teach.

Let's start leveling up your marketing knowledge with your instructors, Neil Patel, and Eric

Sue.

All right guys, before we start, we got a special message from our sponsor.

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Today, we are going to talk about how student athletes can now make money through endorsements

and here's what it actually means.

So I want to give an example here because I'm a big USC football fan and back when Reggie

Bush was playing, I mean, this guy won the Heisman trophy, which is like the best player

in college.

He won two national championships and he had to have his Heisman taken away and USC had

14 victories vacated because he took money after density, double A, which is kind of

the governing body for college football.

They were like, okay, you go, Bush, you know, you had free rent and you took $10,000 in

money.

We're going to take all this stuff away.

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