A mock in your world of creativity, with best-selling author and brand innovator Mark Stinson.

Mark introduces you to some of the world's leading creative talents, from publishing,

film, music, restaurants, medical research, and more.

You'll discover how to tap into your most original thinking, how to organize your ideas

and most of all, how to make the connections and create the opportunities to launch your

creative work, unlocking your world of creativity.

Welcome back friends to our podcast on locking your world of creativity and the world is full

of creative ideas right now and of course it's not only about coming up with ideas but

it's also executing those ideas and finding the right people and consultants and collaborators

to bring our ideas out into the world.

And on that note, I'm so glad to have today as my guest Steve Clear, Steve, welcome to

the program.

Thank you, sir.

Glad to be here.

Well, Steve's company is next-level marketing and it's two X's and I'm sure there's a great

story behind the two X's, but next-level marketing, he's got a podcast of his own called

Next-Level Brands and a lot of your focus Steve is in CPG, Consumer Package Goods.

So I can't wait to talk about some of the innovations and creativity that we're seeing

in CPG categories these days.

It's of course an ever-changing, evolving industry like most of ours but it's also one that

steeped in some amount of tradition because you're dealing in a lot of cases with food

or supplements or cosmetics or something you drink put into your body and so you have

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