Stark warning on holiday spending
Wall Street Breakfast
Seeking Alpha
4.1 • 1K Ratings
🗓️ 3 September 2025
⏱️ 6 minutes
🧾️ Download transcript
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Chick-Fil-A goes global
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| 0:00.0 | Welcome to Seeking Alpha's Wall Street Lunch, our afternoon update on today's market action, news, and analysis. |
| 0:09.0 | Good afternoon. Today is Wednesday, September 3rd, and I'm your host, Kim Khan. |
| 0:14.0 | Our top story so far. The U.S. holiday spending is projected to see its sharpest decline since the pandemic, |
| 0:19.0 | driven by cautious spending among shoppers, |
| 0:21.6 | especially Gen Z, due to economic uncertainty. |
| 0:24.6 | A Pricewaterhouse-Coopers survey conducted between June and July of around 4,000 U.S. consumers, |
| 0:29.6 | found that shoppers plan to spend an average of $1,552 per person, a 5.3% decrease from last year. |
| 0:36.6 | This drop is the most significant since 2020, |
| 0:39.4 | when average spending fell 7.6% to $1,187. More broadly, 84% of consumers said they plan to reduce |
| 0:46.8 | spending over the next six months, especially on dining out, 52%, clothing 36%, and big ticket items |
| 0:53.0 | 32%. They cited rising prices, new tariffs, |
| 0:56.5 | and the increasing cost of living is key concerns. Consumers are approaching holiday purchases more |
| 1:01.2 | deliberately, deciding what matters most, where to scale back, and what feels worth the splurge, |
| 1:05.8 | PWC said. GIF spending is seeing the largest decline, dropping 11 percent to an average of |
| 1:10.7 | $721 from 814 in 2024, |
| 1:14.4 | while spending on travel and entertainment remains stable, each rising by 1%. |
| 1:18.5 | Gen Z is cutting back more sharply than other groups. |
| 1:21.7 | Gen Zers say they plan to slash holiday budgets by 23%, marking a sharp reversal from 2024 |
| 1:26.9 | when that group's holiday budgets grew by 37% year-over-year. |
| 1:31.3 | Baby boomers, meanwhile, plan to increase their spend, with millennials holding steady. |
| 1:35.3 | Among active stocks, the push to return Macy's to profitability showed progress in the second quarter, |
| 1:40.5 | with better than expected results, including positive comparable sales, |
... |
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