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Squawk Pod

Squawk Pod Reports from Davos: Coca-Cola’s James Quincey 01/19/24

Squawk Pod

CNBC

Business News, News, Investing, Business

4.2543 Ratings

🗓️ 19 January 2024

⏱️ 16 minutes

🧾️ Download transcript

Summary

In a special episode of Squawk Pod, Joe Kernen, Becky Quick, and Andrew Ross Sorkin are speaking with Coca-Cola CEO James Quincey at the World Economic Forum in Davos, Switzerland. Quincey shares different AI innovations shaking up the world of Coke, including Marshmello (the DJ) flavors, and Times Square Coke Christmas cards. Looking ahead, he considers the marketing opportunities generative AI could power. Plus, selling beverages in nearly every country in the world, Coca-Cola had to pass on input costs to consumers. Now, inflation is moderating and so are the price hikes–at least in the U.S. and Europe. Quincey discusses global consumer, navigating inflation, and catering to popular and unpopular drink tastes. Cheers! In this episode: Becky Quick, @BeckyQuick Joe Kernen, @JoeSquawk Andrew Ross Sorkin, @andrewrsorkin Cameron Costa, @CameronCostaNY

Transcript

Click on a timestamp to play from that location

0:00.0

We've used artificial intelligence to design a Coke drink, a Coke variant, making

0:08.1

flavors that people could engage with, whether it was some space or all some

0:12.0

marshmallow the DJ, you thought it was a food and it was a DJ.

0:15.4

Coca-Cola CEO James Quincy at the World Economic Forum in Davos sharing Koch's big AI ideas.

0:23.2

This year, 2024, it's about can we turn cool ideas

0:27.4

into ideas at scale.

0:28.7

Can this generative AI really operate a massive scale.

0:32.7

How tech will deliver for Koch shareholders

0:35.4

and for its consumers, of which there are many.

0:39.0

I am addicted.

0:40.2

Addicted.

0:40.8

I'm an addict of aha. It's a very competitive industry.

0:43.8

Uh huh. It's aha.

0:45.4

Aha. How AI could supercharge marketing. Plus heading a company whose products are

0:50.8

sold in almost every single country, James Quincy knows a thing or two about inflation.

0:56.6

The main kind of developed economies is moderating substantially, both on the input side and in the marketplace and it's kind of

1:04.4

coming down in expectations. Thank goodness some of us just can't live without it.

1:09.5

I love regular I love it so much but it doesn't love me in terms of me being fat. I'm the

1:14.7

CNBC producer Cameron Costa. Squackpad reports from Davos Coca-Cola CEO

1:19.6

James Quincy begins right now.

1:23.0

Another day, another interview from the World Economic Forum in chilly, snowy Davos.

1:36.2

You wearing some thermals?

...

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