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Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

SPS 131: Get Different With Your Book Marketing: How To Market In A Way That Stands Out with Mike Michalowicz

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Chandler Bolt, Founder of selfpublishing.com

Courses, How To Publish A Book, Self Publishing, Business, Books, Arts, How To Write A Book, Education, Book Marketing, Traditional Publishing, Book Publishing

4.8651 Ratings

🗓️ 10 November 2021

⏱️ 39 minutes

🧾️ Download transcript

Summary

Hey there, fellow book lovers and marketing enthusiasts! Prepare yourselves for an exciting and captivating discussion as I bring back the one and only Mike Michalowicz to reveal the secrets of book marketing that are as authentic as your quirky self and, most importantly, different from the rest! We're throwing those tired old best practices out the window, my friends, because Mike is here to shake things up and inject some much-needed fun into your book marketing journey. Get ready to embar...

Transcript

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0:00.0

Welcome to the Self Publishing School podcast. This is the podcast to listen to if you're an

0:07.7

aspiring writer or an author who wants to be more successful. On this show, you'll learn how to

0:13.1

write and launch a book successfully, all from the top authors and people just like you

0:17.8

who are doing it at the highest level. I'm your host, Chandler Bolt, the founder

0:22.0

of self-publishing school, the author of the book called Published and the CEO of self-publishing.com.

0:28.9

For free training on how to publish a book that sells 10,000 copies, go to self-publishing.com

0:34.5

forward slash free training.

0:39.4

Hey, Chandler Bolt here and joining me today again is my friend Mike McCallowitz.

0:46.4

Mike is the author of Profit First. He's the author of Clockwork. He's author of The Pumpkin

0:51.2

Plan, the toilet paper entrepreneur. Surge, fix this next. He's founded of the pumpkin plan, the toilet paper entrepreneur, surge, fix this next.

0:55.9

He's founded multiple companies.

0:57.9

He may have heard, I mean, his most popular book, Profit First sold a bajillion copies.

1:03.3

It's used by hundreds of thousands of companies across the globe to drive profit.

1:07.0

And he also created clockwork, super powerful methodology to help businesses run better.

1:14.7

And today, we're going to be talking about getting different with your book marketing.

1:20.8

Okay. So Mike has a new book called Get Different. So we're going to talk about that. And then you might

1:26.3

even have time to talk about writing your first kid's book

1:30.3

and turning your nonfiction methodologies into a children's book.

1:37.0

Mike, welcome.

1:38.0

Great to have you back.

1:39.3

Chandler, it's awesome to be with you.

1:40.6

In my bio, you forgot to include that I have an autobiography out called I'm a tool.

...

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