SPS 070: Keywords, Categories, & Using Amazon SEO + Publisher Rocket to Sell More Books with Dave Chesson

Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

Chandler Bolt, Founder of selfpublishing.com

Courses, How To Publish A Book, Self Publishing, Business, Books, Arts, How To Write A Book, Education, Book Marketing, Traditional Publishing, Book Publishing

4.8 • 651 Ratings

🗓️ 9 September 2020

⏱️ 36 minutes

🔗️ Recording | iTunes | RSS

🧾️ Download transcript

Summary

In this episode, I'm thrilled to have Dave Chesson, renowned Kindlepreneur and successful entrepreneur, join me. With his expertise in self-publishing, Dave has made a significant impact on the industry. We delve into the strategies and techniques that have made him a prominent figure in the world of Kindle publishing. Dave's journey as a self-published author and entrepreneur began in 2014. Since then, he has built a thriving business, generating a consistent six-figure income annually. Toda...

Transcript

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0:00.0	Welcome to the Self Publishing School podcast. This is the podcast to listen to if you're an
0:07.7	aspiring writer or an author who wants to be more successful. On this show, you'll learn how to
0:13.1	write and launch a book successfully, all from the top authors and people just like you
0:17.8	who are doing it at the highest level. I'm your host, Chandler Bolt, the founder of
0:22.3	self-publishing school, the author of the book called Published and the CEO of Selfpublishing.com.
0:29.1	For free training on how to publish a book that sells 10,000 copies, go to selfpublishing.com
0:34.5	forward slash free training.
0:38.3	Hey, Chandler Bolt here and joining me today is my good friend, Dave Chesson.
0:43.0	Dave is an SEO whiz.
0:45.1	He's the creator of kendopreneur.com, also of the software tool publisher rocket.
0:50.4	And this is one of the top tools and probably most recommended tools at self-publishing
0:55.6	school. So we recommend just about every author that we work with, use publisher rocket as they're
1:00.0	going through the writing and publishing process. Dave also helped us a ton on the SEO side of things.
1:07.9	I owe so much to this guy and so much just thanks and appreciation. He came in early
1:13.1	on and was like, hey, you're screwing everything up. And here's what you need to do. Let's fix
1:18.4	this. And it's really just helped us grow and grow as a business. And so he also spoke at
1:24.2	Author Advantage live last year. It was a kind of a favorite session from a lot of folks and just really, really great things there as well.
1:32.4	So today we're going to be talking about, and this is going to be an action-packed, punchy, quick episode.
1:38.0	We're going to be talking about keywords, categories using SEO on Amazon and maybe even Amazon ads if we have time we'll be able to get
1:47.4	into that. But Dave, really great to have you here. Yeah, thanks for having me. So let's dive in.
1:54.2	You're an SEO whiz. And I think when most people think about SEO, they think Google, right? And I always say Google is a search engine of browsers.
2:04.3	Amazon is a search engine of buyers.
	...

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