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Welcome to Cool Stuff Ride Home. I'm Reggie Rizzou, joined as always by Marcus Papp on today's episode, Spray on Shoes.

You heard me right, spray on shoes, and they're making their way to the Olympics.

Also, bears on the attack in Connecticut, what you need to know and I guess how to stay safe.

And looking at this day in history, we take a look at the unknown father of radio.

That's coming up on cool stuff.

Well, athletes are always looking for an edge over the competition, and depending upon the

sport, it's safe to say the durability, comfort, and weight of their shoes is one way to

gain that sought-after advantage.

And when the Kenyan distance runner and two-time Olympic silver medalist Helen O'Berry

takes her place on the starting line for the Olympic marathon in the coming weeks, she'll make

history for that very reason. Her shoes. That's because she won't be wearing the traditional

variety you pull on over your feet.

Instead, she'll be sporting a pair that's literally sprayed on.

And yes, I'm using the term literally correctly here.

As the New York Times reports, Obiri will be wearing the Cloud Boom Strike LS.

That's a new running sneaker from the company On, an upstart Swiss brand founded in 2010.

But the look?

...